Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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Marketing / CommunicationsArticleOver 5 years old
Nip Afternoon Procrastination in the Bud
Prevent distraction, sluggishness, and the other things that cause afternoon procrastination. Plus: Do your website's priorities align with…
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Marketing / CommunicationsArticleOver 5 years old
iBeacon’s Boost: Apple Launches New Location Technology Standards
The iPhone maker's Bluetooth-based technology is already making waves as a potential way to augment events, and the…
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MembershipArticleOver 5 years old
Lunchtime Links: Rejigger Your Member Renewal Strategy
Five easy ways to tweak your old membership-renewal strategy. Also: Swapping services with other organizations can save time…
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Marketing / CommunicationsArticleOver 5 years old
Security Practices: Keep Your Social Networks Safe!
The importance of ensuring your blooming social networks don't wither due to poor security practices. Plus: ways to…
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Marketing / CommunicationsArticleOver 5 years old
Unmotivated? There’s Still a Way Without a Will
Sometimes things still need to get done, even if you're feeling completely unmotivated. Also: Your lack of marketing…
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OperationsArticleOver 5 years old
Survey: Size Matters When Running An Association Today
A new survey of nonprofits and associations found that an organization’s size affected not only its outlook but…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Keep Your Curated Content Fresh
The dangers of poor curation—and tips to improve your own efforts. Plus: how a laid-back dress code provides for…
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Marketing / CommunicationsArticleOver 5 years old
Milked for All it Was Worth: “Got Milk” Swapped for “Milk Life”
One of the trade groups behind the "Got Milk" marketing campaign is going a different direction with its…
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Meetings / EventsArticleOver 5 years old
Lunchtime Links: Facing Your Failures
Find out which perpetual event pitfalls to avoid. Also: Give old conference-planning methods a break, and replace them…
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Meetings / EventsArticleOver 5 years old
Lessons From Sochi: What a Difference Volunteers Make
Some 25,000 volunteers helped put on a successful Winter Olympics in Sochi, despite the Games’ rocky start. You…
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MembershipArticleOver 5 years old
Give Members a Reason to Give You Their Data
Tech giants that swim in big data don't get all that info from surveys. It's time for associations…
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Marketing / CommunicationsArticleOver 5 years old
Information Overload: Maybe Your Members Aren’t Overloaded
An association marketing expert suggests that you might be imagining your members' "information overload" concerns. Also: How not…
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Conscious InclusionArticleOver 5 years old
Workplace Lessons From the NFL’s Efforts Against Racism
A nonprofit named for the first black coach in NFL history says efforts to ban a racial slur’s…
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LearningArticleOver 5 years old
PA Court Reporters Lend Fast Fingers to Flight 93 Oral History Project
Hundreds of hours of interviews need to be transcribed for the National Park Service’s Flight 93 Oral History…
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Meetings / EventsArticleOver 5 years old
How a Tweet Reopened an Association Book Fair
After the Association of Writers and Writing Programs tweeted that tax issues forced them to close a Seattle…
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LearningArticleOver 5 years old
Association Gives “12 Years a Slave” a Place in the Classroom
Thanks to a deal brokered by Montel Williams with the National School Boards Association, the Oscar-nominated film will…
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Discover Your Inner Storyteller
Social media gives a time-honored tradition for connecting with members of your community new life. Plus: Volunteer work…
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Marketing / CommunicationsArticleOver 5 years old
In Defense of the Insular Social Network
A recent study that directly compared major social networks to private communities raises some fascinating questions about the…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: How to Survive a Conference Call
Conference calls annoying and seemingly useless? Perhaps lowering your expectations might help a little bit. Also: How a…
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MembershipArticleOver 5 years old
Lunchtime Links: Why You Need to Update Your iPhone
A glaring security concern has emerged for Apple iPhone customers, and we know what you can do to…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: A Bird’s-Eye View Of Expo Halls
A new database of expo halls could make it easy to figure out exactly where you're holding your…
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Meetings / EventsArticleOver 5 years old
So, When Should You Book That Flight, Anyway?
Still getting stuck with high airfares when flying to events? Check out this roundup of advice to figure…
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Organizational StrategyArticleOver 5 years old
Team Cohesion: Together, Everyone Achieves More
Improving team cohesion one question at a time. Also: tips on how to tackle unruly projects.
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MembershipArticleOver 5 years old
Social Media Roundup: A Quiz on To-do Lists
Reorganize the way you're sorting things and get some inspiration for the upcoming year. Plus: A hot new…






















