Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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MembershipArticleOver 5 years old
Valentine’s Day: 14 Reasons to Love Associations
It’s almost Valentine’s Day, so what better way to celebrate than by exploring why people should love associations.
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MembershipArticleOver 5 years old
Social Media Roundup: Thinking About Tiered Membership
Having only one membership rate doesn’t work for everyone, but switching to levels can be tricky. Also: When…
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Marketing / CommunicationsArticleOver 5 years old
With New App, 2014 Boston Marathon Will Go Virtual
Community—and the Boston Athletic Association’s mission to promote health and wellness through sports—is at the heart of a…
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Zoo Associations Respond After Copenhagen Zoo Giraffe Killing
Trade groups representing zoos in Europe and the United States are speaking out after Copenhagen Zoo euthanized one…
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Meetings / EventsArticleOver 5 years old
Event Planners: Keeping Cool During Chaos
Tips for event planners when the unexpected occurs. Also: why neglecting to monitor your progress can stall your…
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LearningArticleOver 5 years old
Your Members Need Help With Information Overload
Are you helping your members with managing all the information that's thrown at them or just piling on?…
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Organizational StrategyArticleOver 5 years old
The Day We Fight Back: Rekindling a Viral Fire
A social media campaign to take on the NSA hopes to rekindle the spirit of a well-remembered online…
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Meetings / EventsVideoOver 5 years old
Creativity Pop Up Stations
Here's a preview of creativity pop up stations created by Rhea Blanken, FASAE that will be everywhere you…
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Meetings / EventsArticleOver 5 years old
PeersSwap: The Next Generation of Swap Meets
The sharing economy group Peers isn't afraid go ground-level when drumming up member interest in its initiatives. Also:…
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Career DevelopmentArticleOver 5 years old
Market Demand: Nailing Down the Price
Trying to offer your members great educational content? Make sure you're pricing it according to market demand. Also:…
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FundraisingArticleOver 5 years old
Open Innovation Challenge Helps Decide Next Big Thing in Heart Health
Through the Open Innovation Challenge, the American Heart Association hopes to get closer to its goal of improving…
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Meetings / EventsArticleOver 5 years old
Hillary Rodham Clinton: Avoiding the Pitfalls of Political Keynoters
Democratic heavyweight Hillary Rodham Clinton's speech at an auto dealers convention could have the drawn ire of association…
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Meetings / EventsArticleOver 5 years old
Shaun White: When a Key Team Member Quits
When Olympic snowboarder Shaun White quit a key event just before the Sochi games, it forced his teammates…
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MembershipArticleOver 5 years old
Air Force Association’s New Member Tier: Digital Mag Only, Please
The group remains committed to Air Force Magazine—it just plans to offer a cheaper membership option for those…
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Marketing / CommunicationsArticleOver 5 years old
Google’s Dead-Simple Videoconferencing Approach
The new Chromebox for Meetings device aims to take the guesswork out of videoconferences. Also: Klout doesn't just…
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LearningArticleOver 5 years old
‘Without the Beatles’: Association Honors Legendary Rock Band
To celebrate the 50th anniversary of The Beatles’ arrival in America, members of the International Association of Music…
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Meetings / EventsArticleOver 5 years old
Get Them on the Floor: Attract New Attendees to Your Tradeshow
A new study sheds light on how associations can attract a desirable new group of attendees to their…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Make Picture Perfect Photo Picks
The pictures you post, and how they represent your association. Plus: Extend a warm hand out when getting…
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Breaking Down Business Barriers
Build a community with your customers or risk losing their allegiance. Also: why multiple forms of communication are…
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Meetings / EventsArticleOver 5 years old
What the Sochi Olympics Teach About Expectations
When reporters covering the Winter Games found themselves staying in half-finished hotels, they weren’t afraid to say something.…
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AdvocacyArticleOver 5 years old
Pharmacists Praise CVS for Quitting Tobacco
For years, the American Pharmacists Association has been calling for U.S. pharmacies to end tobacco sales, noting their…
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Meetings / EventsArticleOver 5 years old
Office Gamification: Get Your Head In The Game
Gamification in the workplace could ignite creativity and friendly competition or cause employees to lose motivation as well…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: The Supervisor’s Role In Employee Engagement
Don't shove everything off to HR. Supervisors can play a huge role in motivating staff and increasing engagement.…
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Career DevelopmentArticleOver 5 years old
Is Phased Retirement the Answer to Mentoring Challenges?
By 2017, over one-third of the federal workforce will be eligible to collect end-of-career benefits. A new “phased…























