Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Ambush Marketing & March Madness
Big events mean big opportunities for communication. What can your association learn from March Madness marketing strategies? Also:…
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AdvocacyArticleOver 5 years old
American Academy of Pediatrics Declares Support for Gay Marriage
The group cited the well-being of children as a key factor behind its decision to support the social…
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GovernanceArticleOver 5 years old
Should Members Help With Meeting-Related Decisions?
One group is letting people vote online to decide the location of its November 2013 meeting. While this…
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Marketing / CommunicationsArticleOver 5 years old
Revamp Your Nonprofit’s Facebook Activity
The hugely popular social network’s strategic partnerships manager has some tips for your nonprofit’s social staff. Also: Applicable…
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Marketing / CommunicationsArticleOver 5 years old
Report: What Drives Digital Support to Social Causes?
Charities receive more support online, a study shows. It’s easy, others are doing it, and the stories really…
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LearningArticleOver 5 years old
Google Keep: Take Better Notes & Inspire Better Ideas
Google launches Google Keep, an Evernote competitor, to store ideas. Also: great techniques you should try to improve…
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Marketing / CommunicationsArticleOver 5 years old
Digital Marketing Strategies: Don’t Wave Goodbye to Your Website Yet
A new Gartner study indicates marketers believe websites are still top of the pack when it comes to…
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LearningArticleOver 5 years old
Learn Coding: How To Speak Your Programmer’s Language
Why programmers aren't the only ones who should learn coding. Also: Social media is a team effort. What…
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CVS’ Employee Health Assessments Controversy
When the pharmacy company CVS announced a new employee healthcare policy, one association raised privacy concerns. But when…
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MembershipArticleOver 5 years old
Nurses Groups Collaborate to Recognize Certified Nurses
The credentialing arm of the American Nurses Association leads the charge to recognize certified nurses in a day…
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LearningArticleOver 5 years old
Avoid Groupthink: The Relationship Between Solitude and Creativity
Why groupthink could be the most counterproductive method for creative development. Also: Reddit and YouTube's method of explaining…
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MembershipArticleOver 5 years old
Get Out the Vote: More Associations Using Online Voting
While more associations and nonprofits are turning to online voting over paper ballots, voter apathy among members poses…
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MembershipArticleOver 5 years old
Social Media Roundup: Why Online Engagement Takes Planning
How to choose the right strategy for developing an online member community. Also: Your conference attendees may not…
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LearningArticleOver 5 years old
Could Exercise Help Your Corporate Culture?
A media agency has hourly companywide fitness routines, which have improved the staff’s productivity and set the corporate…
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AdvocacyArticleOver 5 years old
American Associations Day: Associations Converge on the Hill
Face-to-face meetings with members of Congress give association executives the chance to have their message heard loud and…
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MembershipArticleOver 5 years old
Lunchtime Links: Take Your Conversations Back-Channel
Why private conversations can prove just as useful as the ones you have in public. Also: Why asking…
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Marketing / CommunicationsArticleOver 5 years old
The Ballad of the Stranded Google Reader User
When Google announced it was shutting down the popular Google Reader app last week, many expressed anger with…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Tradeshows Expected to Blossom
Projections in the tradeshow industry point to growth in 2013. Also: why dialogue is key for effective communication.
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OperationsArticleOver 5 years old
Beware March Madness: Brackets Bust Worker Productivity
It’s no secret that college basketball’s biggest event distracts workers and strains IT departments throughout the country. Here…
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Organizational StrategyArticleOver 5 years old
Lunchtime Links: Listly Rolls Out A New Design
The social list platform takes a mobile-first approach in its latest redesign. Also: How WordPress’ staff is fully…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: The Science of Conference Layouts
Arrange your conference’s layout to create a more intimate environment for attendees and speakers. Also: Can we rely…
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OperationsArticleOver 5 years old
3 Ways to Manage Your Telecommuting Workforce
It’s not about where your staff works from, it’s about how efficiently they can get things done. Telecommuting…
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Stop Feeling So Awkward Online
Instead of worrying what people will think of you online, embrace the medium. Also: how one association leader…
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LearningArticleOver 5 years old
Why the Association Education Model Needs an Overhaul
Associations need to stop putting the experts first and the audience second. It’s time to throw away the…
