Audience
For Executive Leadership
For association CEOs and C-suite leaders, whether new, established or retired, at trade and professional associations of every size, in the U.S. and internationally.
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How Do Corporate Sponsorships Affect Public Perception?
Recent research into the impact of corporate sponsorships on public perception suggests that the wrong collaboration can prove…
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Tech Giants Lay Groundwork for Artificial Intelligence Group
Employees of five of the tech world’s largest companies have been actively meeting to discuss the long-term financial…
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Marketing / CommunicationsArticleOver 5 years old
Maximize Mobile
Americans now spend an astounding three hours and 40 minutes on their mobile devices each day, increasing their…
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OperationsArticleOver 5 years old
The Fix: Getting Coverage in Case of a Breach
Cleaning up after a cyberattack takes a toll. Valerie McDonald, senior vice president, MPL product manager at AXIS…
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Are You Ready for the EU’s New Data Privacy Laws?
Data protection laws in the European Union forbid personal data of EU residents from being transferred to or…
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Executive LeadershipArticleOver 5 years old
Honesty Is the Best Policy in the Workplace
Creating an open, honest, and transparent office culture is imperative for organizational success, experts say. Getting there, however,…
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Organizational StrategyArticleOver 5 years old
Using Data to Meet Your Strategic Goals
Collecting data from inside your own organization can be difficult, but organizing and analyzing it may help with…
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AdvocacyArticleOver 5 years old
Canadian Medical Association Energized by Fossil-Fuel Divestment
At a time when the Canadian Medical Association is taking a tougher stance against climate change, the association…
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LearningArticleOver 5 years old
Thursday Buzz: Funny or Die, Michelle Obama Give Exercise a Boost
The ultimate comedic short on staying healthy and fit, with first lady Michelle Obama and actor Nick Offerman,…
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AdvocacyArticleOver 5 years old
Apple Ruling: Groups Criticize European Union’s Tax Strategy
After the iPhone maker received a large retroactive tax bill from the European Union because an agreement with…
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Career DevelopmentArticleOver 5 years old
Takeaways from Amazon’s New 30-Hour Workweek Experiment
Last week, Amazon announced that it will soon pilot a program in which entire teams are hired to…
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GovernanceArticleOver 5 years old
Blockchain Stakeholders Forge Governance Strategy
An array of figures in the digital-currency space—led by a prominent Canadian technologist—recently met to talk governance in…
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AdvocacyArticleOver 5 years old
Obamacare Stability Issues Have Trade Groups Speaking Up
Amid recent reports that the Affordable Care Act's premiums are proving unsustainable for insurers, associations representing both hospitals…
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FundraisingArticleOver 5 years old
Foundation Fighting Blindness Launches New Blindfold Campaign
A new social media challenge from the Foundation Fighting Blindness encourages people to experience the challenges of living…
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GovernanceArticleOver 5 years old
Thinking Through Board Diversity at Your Association
As associations grow and change, so do their boards. Keeping these three things in mind may help with…
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Organizational StrategyArticleOver 5 years old
Four Tips for Strategy-Setting That Matters
Boards need to operate at a high level, but airy, general strategies don't help direct an association. One…
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GovernanceArticleOver 5 years old
Update to Nonprofit Accounting Standards Released
The Financial Accounting Standards Board (FASB) has issued Accounting Standards Update "2016-14—Not-For-Profit Entities (Topic 958): Presentation of Financial…
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Marketing / CommunicationsArticleOver 5 years old
Make Your Magazine a Source of Nondues Revenue–Again
When Donna Dunn, CAE, took the helm of the Association of YMCA Professionals in 2009, the AYP member…
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Meetings / EventsArticleOver 5 years old
Event Cancellation Insurance: Protecting the Biggest Asset Not on Your Balance Sheet
The two basic maxims of risk management: High-severity loss threatens the financial viability of an association. Associations should…
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Conscious InclusionArticleOver 5 years old
How Diversity Benchmarking Can Spark Change
As the world shrinks and demographics shift, associations need to take steps to best reflect the populations they…
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MembershipArticleOver 5 years old
International Cleaning Supply Group Sweeps Australian Arm into the Fold
The cleaning-supply group ISSA has merged with the Australia’s National Cleaning Suppliers Association, with the goal of giving…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: This Association’s Celebrating the National Parks
President Obama joins the National Parks Conservation Association in marking a major milestone. Plus: What’s with annoying event…
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AdvocacyArticleOver 5 years old
Bar Association Launches Cuba Task Force
The Hispanic National Bar Association this week announced that its new Cuba Task Force will focus on ensuring…
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Career DevelopmentArticleOver 5 years old
Credentialing’s Two-Way Benefits
Credentialing programs administered and supported by associations provide a host of benefits to their members—but what benefits do…























