Format
Articles
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Meetings / EventsArticleOver 5 years old
Help Virtual Presenters Shine With a Speaker Instruction Manual
Even superstar in-person speakers may need help with online presentations. That’s why a detailed speaker instruction manual is…
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Meetings / EventsArticleOver 5 years old
Associations Offer Virtual Field Trip and Tour Options During Conferences
Local field trips and facility tours were a standard offering at most in-person conferences before the pandemic. But…
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Meetings / EventsArticleOver 5 years old
The Science Behind a Memorable Life Sciences Meeting
According to renowned scientist Normand Voyer, a successful meeting requires three things: human connection, local resources, and emotionally…
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Organizational StrategyArticleOver 5 years old
Group Crafts Strategic Plan to Help Members Navigate Pandemic-Related Impacts
Knowing its members were significantly affected by the pandemic, TRSA, the association for linen, uniform, and facility services,…
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LearningArticleOver 5 years old
Five Ways to Enhance Your Association’s Learning Program
A focus on experience-driven learning opportunities will help members stay on their professional development path.
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MembershipArticleOver 5 years old
How to Make the Most of Your Member Needs Assessment
Whenever association professionals start thinking about conducting a member needs assessment, they tend to leap immediately to a…
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Meetings / EventsArticleOver 5 years old
What to Consider When Budgeting Nondues Revenue for 2021
As associations move forward, they must plan budgets even though meetings, sponsorships, and professional development products are on…
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Meetings / EventsArticleOver 5 years old
Four Business-Minded Considerations for Virtual Event Planners
When it comes to virtual events, many associations are running into questions about how to raise revenue from…
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GovernanceArticleOver 5 years old
Five Steps to Implement Better Cybersecurity Practices
Due to the sudden shift to a remote workforce over the past few months, organizations are facing increased…
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MembershipArticleOver 5 years old
How to Craft a Winning Member ROI Brochure
Demonstrating the real-dollar value of membership makes a compelling case for your prospects and members to join and…
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Meetings / EventsArticleOver 5 years old
Data Privacy at Virtual Events: How to Balance Sponsor and Attendee Needs
One way to attract sponsors to virtual events is through data—but that’s something attendees might not be comfortable…
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Organizational StrategyArticleOver 5 years old
Assess Your Capacity for Business Innovation
To identify and capitalize on opportunities to create value and nontraditional revenue sources, associations should start by evaluating…
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LearningArticleOver 5 years old
New Legal Support for Continuing Education Requirements in Certification Programs
Many certification boards and associations with certification programs require that certified professionals comply with continuing education requirements in…
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LearningArticleOver 5 years old
Video Game History Foundation Expands Preservation Efforts
The Video Game History Foundation expands its archival efforts to video game source materials. Also: the association that…
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Marketing / CommunicationsArticleOver 5 years old
Maximize Nondues Revenue by Optimizing Your Media Kit
When you think media kits, you think shiny, glossy, sharply photographed, impeccably art-directed, lavishly printed, right? Yes, except…
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Conscious InclusionArticleOver 5 years old
Balance Free Expression and Workplace Harmony as Elections Approach
With an election right around the corner, political talk may seep into the office—even when the office is…
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Executive LeadershipArticleOver 5 years old
How to Keep Narcissism From Turning Your Organization Toxic
An egotistical boss isn’t just about the boss—he or she can infect the whole organization. Smart hiring and…
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Career DevelopmentArticleOver 5 years old
Virtual Mentorship Fosters Diverse and Inclusive Networks
The current environment amplifies the need for mentorship. Thanks to a new partnership, underrepresented HR professionals will be…
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Organizational StrategyArticleOver 5 years old
How to Nurture Diversity Efforts Over the Long Haul
As protests for racial justice swept across the nation over the summer, organizations put renewed energy into their…
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Meetings / EventsArticleOver 5 years old
How to Staff Your Virtual Events
The staff roles required for virtual conferences are a little bit different than those you may typically have…
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Meetings / EventsArticleOver 5 years old
Why The Power of Connection Is Critical For Business Events
In the age of virtual interaction, human-to-human connection is critical to spark creativity, make connections and bring organizations…
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Organizational StrategyArticleOver 5 years old
Greeting Card Association Moves to Hybrid Management Model
With the challenges of COVID-19 forcing associations to adapt, the Greeting Card Association moved to a new management…
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MembershipArticleOver 5 years old
Performance Under Pressure: Lessons From COVID-19 Success Stories
These are tough times for almost every organization, but some for-profits are finding ways to make membership or…
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Organizational StrategyArticleOver 5 years old
Three Keys to Successful Use of Data in Decision Making
Data is a powerful asset to have when facing new challenges. COVID-19 provides the perfect example: Medical experts…
