Format
Articles
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AdvocacyArticleOver 5 years old
Amazon Launches Fund to Support Kindle-Driven Literacy
The online retailer is working with an array of nonprofits to donate Kindle e-readers and digital books to…
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Marketing / CommunicationsArticleOver 5 years old
Survey: Media Outlets Measure Engagement, But Don’t Act on It
A new survey from the Engaging News Project finds that most newsrooms track a number of data points…
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Marketing / CommunicationsArticleOver 5 years old
How an Industry Group Is Changing the Discourse
Looking to change public opinion on canned foods, the Can Manufacturers Institute sought a third-party partner—and has made…
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AdvocacyArticleOver 5 years old
Physical Education Group Launches Advocacy Resources for Teachers
The Society of Health and Physical Educators added state advocacy toolkits to its website, which aim to help…
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AdvocacyArticleOver 5 years old
Homeland Security’s Social Media Proposal Criticized
An attempt by the Department of Homeland Security to encourage people entering the country to leave their social…
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AdvocacyArticleOver 5 years old
Bar Association Launches Cuba Task Force
The Hispanic National Bar Association this week announced that its new Cuba Task Force will focus on ensuring…
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MembershipArticleOver 5 years old
Wednesday Buzz: Slack as a Member Benefit? Maybe
How one podcast network juiced engagement with its most die-hard users through Slack. Also: Why you should consider…
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MembershipArticleOver 5 years old
Real Talk: Membership Will Never Be Perfect
Working in association membership means you'll always be failing a little bit. Defining your target levels of success,…
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Career DevelopmentArticleOver 5 years old
Credentialing’s Two-Way Benefits
Credentialing programs administered and supported by associations provide a host of benefits to their members—but what benefits do…
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MembershipArticleOver 5 years old
American College of Radiology’s New Place to Chat
The American College of Radiology offers an elaborate new private community to members.
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MembershipArticleOver 5 years old
National Adult Baseball Association Keeps Adults Playing Ball
In more than two decades of existence, the National Adult Baseball Association has given adult players who miss…
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Career DevelopmentArticleOver 5 years old
Marine Groups Launch Industry-Wide Career Center
A group of marine industry organizations created a career center to reduce the labor shortage by connecting hiring…
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Organizational StrategyArticleOver 5 years old
Lessons From Gawker: When a Media Outlet Dies
The recently departed blog and news site Gawker shares a number of eulogies, all elegantly written. Also: Why…
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AdvocacyArticleOver 5 years old
Indian Air Passengers Group Still Has Consumers in Mind
The Air Passengers Association of India, which has one of the more interesting creation stories in the world…
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AdvocacyArticleOver 5 years old
Education Groups Aid Louisiana Flood Victims
As southern Louisiana begins the arduous process of cleaning up after the floods that ravaged the area this…
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Organizational StrategyArticleOver 5 years old
Lean Startup Strategy: Take Your Innovation in Smaller Bites
The problem of fermenting innovation in the association world is well-documented, but the solutions are a little harder…
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Meetings / EventsArticleOver 5 years old
How Fast-Acting New Orleans Won Over the NBA
After the NBA announced it was moving its All-Star Game game from Charlotte, North Carolina, because of discrimination…
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Career DevelopmentArticleOver 5 years old
Creating Mentorship Programs to Drive Engagement
At an #ASAE16 session, the executive director of the Illinois Park and Recreation Association discussed its mentoring program…
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MembershipArticleOver 5 years old
Aluminum Association Forges New Membership Model
The voice of the aluminum industry will now accept individuals as members. Aluminum Association executives hope the structure…
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Meetings / EventsArticleOver 5 years old
Members Complain a Lot? Contextualize Your Complainers
When members or conference attendees complain, put their comments in the context of your data. Also: Consider your…
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GovernanceArticleOver 5 years old
How to Find Volunteers for Committees and Task Forces
Finding volunteers for long-term goals and short-term needs can be difficult, but it may help to consider whether…
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Executive LeadershipArticleOver 5 years old
Want to Improve Your Culture? Don’t Micromanage It
Leaders steer the culture of their organizations, actively or not. But leading well demands an awareness of when…
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Organizational StrategyArticleOver 5 years old
Books: The Third Wave, The Healthy Workplace, and Scrappy
Steve Case, architect of America Online and myriad drivers of the world’s technological transformation, is obsessed with the…
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MembershipArticleOver 5 years old
Member Retention: Hard Work, but Somebody’s Gotta Do It
Before 2014, when Kerri McGovern looked at the American Chiropractic Association’s membership numbers, she saw churn. “We recruit…























