Format
Articles
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MembershipArticleOver 5 years old
Member Retention: Hard Work, but Somebody’s Gotta Do It
Before 2014, when Kerri McGovern looked at the American Chiropractic Association’s membership numbers, she saw churn. “We recruit…
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GovernanceArticleOver 5 years old
The Positives of an Outsider Perspective on the Board
Bringing an outsider onto your board provides a fresh perspective, one that the American Academy of Orthopaedic Surgeons…
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AdvocacyArticleOver 5 years old
How to Launch a Get-Out-The-Vote Program
Why should associations care about getting out the vote? If they should care, when should they launch their…
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LearningArticleOver 5 years old
How to Deliver Engaging Online Learning (Part 2)
Editor's note: This article is the second in a two-part series. Read Part 1 here. In Part 1,…
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Marketing / CommunicationsArticleOver 5 years old
Direct Marketing Association Boosts Cross-Device Tracking
A new initiative by the Direct Marketing Association has the potential to make targeted marketing driven less by…
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AdvocacyArticleOver 5 years old
Sit Less: Heart Association Warns About Sedentary Behavior
The American Heart Association says that sedentary behavior is risky and could lead to major cardiovascular problems down…
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OperationsArticleOver 5 years old
Know Your Workflow: Keep Things Flowing
The importance of not letting the workflow defined by your tools get in the way of your organization's…
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GovernanceArticleOver 5 years old
Nonprofits Get New Guidelines for Presenting Financials
More than two decades after issuing rules and regulations for nonprofits on how to present and share their…
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Meetings / EventsArticleOver 5 years old
Welcome, Everyone: How to Make Your Meetings More Inclusive
Meetings-related sessions at the 2016 Annual Meeting & Exposition discussed how to make your meetings more inclusive and…
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Meetings / EventsArticleOver 5 years old
Improve Your Meeting Through Better Interactions
Much of the important work at a meeting doesn’t just happen during scheduled events. It also takes place…
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AdvocacyArticleOver 5 years old
Mixed Martial Arts Fighters Grapple With Players’ Association
Key figures in the sports world want the increasingly popular mixed martial arts fighters to unionize. Launching the…
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LearningArticleOver 5 years old
Conference Circuit: National Association of Parliamentarians
The National Association of Parliamentarians’ 2016 National Training Conference begins in Colorado late next week.
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OperationsArticleOver 5 years old
Airlines for America’s Dashboard Tells You Where the Delays Are
The airline-industry group is working with an analytics firm to create an easy-to-understand dashboard that offers a snapshot…
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AdvocacyArticleOver 5 years old
CTIA Makes Case for Controversial “Zero-Rating” Practice
This week, the wireless group CTIA released a report that argued in favor of the economic benefits of…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: A Self-Driving Car Is Picking You Up (Soon)
Uber isn't just testing self-driving cars—it's actually putting them on the road in Pittsburgh. Also: Lessons from a…
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Organizational StrategyArticleOver 5 years old
Aligning Your Mission, Values, and Benefits for HR Success
At #ASAE16, Learning Lab Speaker Mark Sedgley told attendees that aligning your association’s mission, values, and benefits will…
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LearningArticleOver 5 years old
Colorado Produce Group Lends Growers a Helping Hand
The Colorado Fruit and Vegetable Growers Association saw the bind new federal regulations were putting its members in…
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AdvocacyArticleOver 5 years old
Heart Association Launches Tie-In With Angry Birds Movie
Sensing an opportunity to get children focused on exercise, the American Heart Association is teaming with Sony Pictures…
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AdvocacyArticleOver 5 years old
S.C. Firefighter Group Launches Database to Track Cancer Cases
Despite a link between cancer and the often-challenging work of being a firefighter, South Carolina had nothing in…
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Marketing / CommunicationsArticleOver 5 years old
Delta One Suites: Delta Airlines’ New Privacy-Focused Offering
With clear inspiration from a few global competitors, Delta Airlines creates private business suites for its international flights.…
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MembershipArticleOver 5 years old
The Hard Things About Membership
Astronauts Scott and Mark Kelly say the toughest challenges are the most rewarding. For associations, here's a list…
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AdvocacyArticleOver 5 years old
Derreck Kayongo: A Global Story of Soap and Hope
As #ASAE16 came to a close Tuesday, Derreck Kayongo, founder of the Global Soap Project, urged attendees to…
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MembershipArticleOver 5 years old
Best Benefit Ever: Streamlining Credentials for Dentists
The American Dental Association offers a new way for professionals to update and maintain their certifications.
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Marketing / CommunicationsArticleOver 5 years old
Digital Certification: Associations’ Next-Generation Opportunity
Providing digital certification for members could help associations gain a long-term foothold online, leaders at two association-focused startups…























