Format
Articles
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MembershipArticleOver 5 years old
Membership Hack: Instagram Recruitment
The American Society of Interior Designers takes advantage of Instagram’s visual appeal to market to prospective members.
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MembershipArticleOver 5 years old
Alexa, How Much Are My Membership Dues?
As voice recognition apps spread, associations are exploring ways to answer common membership questions and provide popular services…
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MembershipArticleOver 5 years old
American Heart Association Brings Hypertension Group Into Its Fold
The two organizations—one with a focus on research and the other with mostly clinician members—will bring different strengths…
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MembershipArticleOver 5 years old
Membership Hack: Volunteer Matrix
The American Alliance of Orthopaedic Executives uses a volunteer matrix, which is a spreadsheet that helps to track…
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MembershipArticleOver 5 years old
Friday Buzz: Get Your Members to Exercise Their Membership
How to encourage your members to get the most from their membership. Also: Why work-life balance may not…
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MembershipArticleOver 5 years old
Roaring Success: Lions Club Anniversary Grows New Members
The Lions Club International, one of the world’s largest service organizations, recently turned 100. To celebrate, Lions planned…
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MembershipArticleOver 5 years old
Sponsorship Program Grows New Members
If you want to give a seedling a chance to grow, start with plenty of nutrient-rich soil and…
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MembershipArticleOver 5 years old
Small-Business Group Gets Members Energy Efficient With New Program
The Small Business Association of Michigan is launching a new program to help its members make sense of…
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MembershipArticleOver 5 years old
Membership Hack: Host an ‘Amazing Race’
The American Probation and Parole Association is adding a little competition to its annual conference to get members…
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MembershipArticleOver 5 years old
Analytics Will Make You See Members Clearly
Membership teams have questions about how to build insights from web analytics. A few experts explain how membership…
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MembershipArticleOver 5 years old
News Revenue Hub Expands as Membership Programs See Success
An initiative by Voice of San Diego to bring membership programs to media outlets is picking up enough…
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MembershipArticleOver 5 years old
Academy Continues Strides Toward Diversity with New Member Class
The Academy of Motion Picture Arts and Sciences introduced its largest voting class ever this year, and—like in…
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MembershipArticleOver 5 years old
Challenges Continue, but Membership Stays Strong
Preliminary findings from this year’s Marketing General Membership Benchmarking Report indicate that membership growth is holding its own…
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MembershipArticleOver 5 years old
An Update on the China NGO Law
The much-discussed China nongovernmental organizations (NGO) law, which went into effect on January 1, is still a little…
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MembershipArticleOver 5 years old
Associations USA: Wisconsin
30,363 Total number of registered nonprofits in 20141 3,312 Individuals employed by business associations and professional organizations in…
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MembershipArticleOver 5 years old
Membership Hack: Morale Boosters for Meetings
To add camaraderie and creativity at annual meetings, the Association of Public Health Laboratories encourages members to share…
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MembershipArticleOver 5 years old
Global Cinema Industry Lines Up Behind New Coalition
The Global Cinema Federation, a new industry group representing movie theaters around the world, hopes to put some…
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MembershipArticleOver 5 years old
KidPass: Lessons From a Kid-Targeted Membership Startup
The for-profit Silicon Valley startup KidPass, which recently closed a $5.1 million funding round, offers a fascinating way…
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MembershipArticleOver 5 years old
Thursday Buzz: Find Out if Your Idea Is a Good One
Your organization has no shortage of membership growth ideas. But do know how to strategically pick the best…
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MembershipArticleOver 5 years old
Are You Retaining and Engaging Retiree Members?
Whether you offer a retiree membership category or not, there’s a good chance you’re missing opportunities to engage…
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MembershipArticleOver 5 years old
Sparking Creativity and Innovation in Membership
Membership professionals face an ever-increasing pace of change in areas ranging from technology and member expectations to competition.…
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MembershipArticleOver 5 years old
Membership Hack: Member Prospect Cards
Getting board members on board with membership recruitment is as easy as handing them a prospect card.
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MembershipArticleOver 5 years old
Family Travel Group Welcomes Travel Agent Members
For the second time in its nearly three-year existence, the Family Travel Association is expanding its membership base.
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MembershipArticleOver 5 years old
Lessons From MCON on Millennial Engagement and Membership
MCON, the millennial conference, showcased research and ideas from those working in the social impact sector, including how…























