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  1. Big Data a Big Waste? One Journalist’s Take on Data Research

    Big data is a big deal these days, but are the results really more useful than the analytics already available to you without all the extra work? One…

    2013 › 05 › 13 › Big Data A Big Waste One Journalists Take On Data Research

  2. Learning to Love Big Data, A Little Bit At a Time

    As it is the season for making New Year’s resolutions, how many associations have resolved to make big data a larger part of their strategic plan…

    2013 › 01 › 10 › Learning To Love Big Data A Little Bit At A Time

  3. Wednesday Buzz: Big Data Can’t Handle What We Do

    The commentary around “big data” goes something like this in the association space: We keep hearing this term, and it keeps coming up as something we…

    2014 › 09 › 03 › Wednesday Buzz Big Data Cant Handle What We Do

  4. Hospital Association Aims to Use Big Data to Spot Bigger Trends

    Are there gaps in New Jersey’s healthcare coverage? One of the state’s medical groups is turning to big data to find out. The New Jersey Hospital…

    2018 › 09 › 12 › Hospital Association Aims To Use Big Data To Spot Bigger Trends

  5. Lunchtime Links: How to Use “Big Data” at Small Sizes

    Hear all this talk about big data and wonder how to make it work for your small association? That and more in today’s roundup: Staying small…

    2012 › 09 › 27 › Lunchtime Links How To Use Big Data At Small Sizes

  6. The Alzheimer’s Association’s Big Data Play Shows Results

    Association, with the help of a Google cofounder, is hard at work on a big data angle—with the fruits of a major project being offered to medical…

    2013 › 07 › 17 › The Alzheimers Associations Big Data Play Shows Results

  7. YMCA of Austin Gets Buy-In, Results With “Big Data” Push

    Do a quick scan of the Associations Now archives and you’ll find dozens of articles on “big data,” but few showing associations excelling at using it…

    2015 › 04 › 24 › Ymca Of Austin Gets Buy In Results With Big Data Push

  8. Power of A: Data’s Big Lift

    …industry that can almost literally move mountains. Yet for years, they felt powerless to effectively track the data that many of the machines in their…

    2018 › 10 › 15 › Power Of A Datas Big Lift

  9. Data Point: Coronavirus Raises Big Questions

    …—especially its potential impact on meetings and events scheduled for the spring and beyond—a survey by Meetings Professionals International revealed some big…

    2020 › 04 › 20 › Data Point Coronavirus Raises Big Questions

  10. The War for Consumer Data: How Big Retail Creates Big Value

    …sophisticated techniques to track spending by consumers, and that data has often proven extremely valuable to those companies, allowing them to do market…

    2012 › 09 › 18 › The War For Consumer Data How Big Retail Creates Big Value