Tag
Communications
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Marketing / CommunicationsArticleOver 5 years old
Associations’ Social Media Confidence Grows
A new report on social media use among associations shows they have grown increasingly more comfortable in using…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: Flipping Your Engagement Perspective
A new way of thinking could entirely reverse your association's perspective on the relationships fueling member engagement. Plus:…
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Marketing / CommunicationsArticleOver 5 years old
Customer Service: Don’t Leave Your Members Hanging
American businesses are ignoring consumer queries on social networks, a study finds. Plus: Let’s make live-tweeting at events…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: Spotlight on Association Media
A recap of one of the biggest association publishing meetings of the year. Plus: An online superstar ditches…
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Marketing / CommunicationsVideoOver 5 years old
MMCC 2015 wrap up video
Hear the questions attendees had entering the Marketing, Membership, and Communications Conference and the results association professionals had…
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Marketing / CommunicationsArticleOver 5 years old
Comings & Goings: May/June 2015
The SnowSports Industries America board of directors announced that David Ingemie, SIA's president for the past 34 years,…
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Marketing / CommunicationsVideoOver 5 years old
MMCC 2015 First Day video
Members share questions they are seeking at the 2015 Marketing, Membership and Communications Conference.
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Marketing / CommunicationsArticleOver 5 years old
This Association Has Found the Secret to Social Success in China
Learn how the Institute of Management Accountants is tackling social media in China.
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Marketing / CommunicationsArticleOver 5 years old
“Tell Us Your Story”: Member Engagement Gone Awry
Is your association guilty of "tell us your story" engagement? Maybe it's time to dig deeper and refocus…
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Marketing / CommunicationsArticleOver 5 years old
Authenticity: When “Keeping It Real” Goes Right
Authenticity goes a long way when it comes to your association’s marketing and communication efforts. In fact, it…
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Marketing / CommunicationsArticleOver 5 years old
Help Wanted: Find Your Next Marketing and Communications Star
Associations wants to hire people who have the savvy and skills to thrive in today’s evolving marcomm environment.…
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Marketing / CommunicationsArticleOver 5 years old
Keep Your Strategic Communications Plan Alive
Drafting a strategic communications plan is hard enough, but keeping it relevant can be more difficult. One piece…
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LearningArticleOver 5 years old
The Key to Teamwork is Communication
You know that old saying, “There’s no ‘I’ in team?” To make sure your team works best, all…
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Marketing / CommunicationsArticleOver 5 years old
Steps to Creating a Video Strategy
There's no question: For marketers, video is a hot topic these days. How can associations do it well?…
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Marketing / CommunicationsArticleOver 5 years old
Tom Wheeler: The FCC Chairman’s Tense Keynote
FCC Chairman Tom Wheeler goes into the lion’s den for his latest keynote speech at the National Cable…
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Marketing / CommunicationsArticleOver 5 years old
Caught Up on Your Association News? Find Out With This Quiz
Welcome to this week’s news quiz featuring questions from some of our most recent articles. Find out how…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: The Eternal Importance of Narrative Storytelling
Every brand and organization has a story, but how can your association make sure its tale is properly…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: How AARP Gets Social Right
Get an insider’s perspective into the association’s social media successes. Plus: an early look at Windows 10’s email…
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Executive LeadershipArticleOver 5 years old
3 Lessons: Starting Fresh
David Labuskes Executive Director and CEO InfoComm International Fairfax, Virginia Serve others. I'm not qualified to do 90…
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AdvocacyArticleOver 5 years old
Consumers Union Builds Massive Support in Robocall Fight
The nonprofit group behind Consumer Reports can count hundreds of thousands of supporters in its fight against automated…
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Marketing / CommunicationsArticleOver 5 years old
Quiz: Test Your Association News Smarts
Welcome to our new weekly News Quiz featuring questions from some of our most recent articles. Find out…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: The Results of a Gigantic Email Survey
Billions of emails have been thoroughly examined, and the results are of interest to every association. Plus: The…
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Marketing / CommunicationsArticleOver 5 years old
Turning Your Mission Into a Message
Future employees want a clear sense of your association’s mission. So do those who work with you now.…
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Meetings / EventsArticleOver 5 years old
Common Language: Experience-Sharing Gives Your Meeting an Advantage
Effective experience-sharing with your meeting’s stakeholders can result in clearer communication, better alignment, and help set and manage…
