Tag
Communications
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: Twitter Could Soon Get Roomier
Photos and links may soon no longer count toward your 140-character limit on tweets. Plus: How to find…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: Slack’s New Login Tool
A new update to the chat platform takes cues from Facebook and Google to make logins to office…
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Marketing / CommunicationsArticleOver 5 years old
Get More From Member Stories
One of an association's most powerful tools for moving members to action is, well, other members. And, in…
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Marketing / CommunicationsVideoOver 5 years old
MMCC You Make the Face of Your Organization–Ears
You are the ears of your organization. Hear from fellow marketing, membership, and communications professionals in the association…
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Marketing / CommunicationsVideoOver 5 years old
MMCC You Make the Face of Your Organization–Eyes
You are the eyes of your organization. Hear from fellow marketing, membership, and communications professionals in the association…
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Marketing / CommunicationsVideoOver 5 years old
MMCC You Make the Face of Your Organization–Voice
You are the voice of your organization. Hear from fellow marketing, membership, and communications professionals in the association…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: Unforced Errors Hurt the Most
The problem with unforced errors, and why you should be careful not to make any yourself. Also: Treat…
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Marketing / CommunicationsArticleOver 5 years old
CEO to CEO: After Leadership, What’s Next?
What role would you consider taking on in an association after you finish serving as CEO?
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Marketing / CommunicationsArticleOver 5 years old
Rules of Engagement: Get More From Member Stories
How to find and share stories that inspire action.
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Marketing / CommunicationsArticleOver 5 years old
How I Got Here: Michael Cummings
The principal of Deco by Tate/Cummings is a marketing pro who's been around the block. And it all…
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FundraisingArticleOver 5 years old
Nonprofit Communication in the Cellphone Age: Know the Rules and Risks
Today, many Americans do not have residential landlines and have opted to use cellphones as their sole means…
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Meetings / EventsArticleOver 5 years old
Party With Purpose: Anniversary Celebrations Work at Nearly Any Scale
Nothing brings out the urge to celebrate quite like an anniversary. The very mention of an upcoming anniversary…
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LearningArticleOver 5 years old
Debate Done Right: Boost Your Formal Debate Game
Most people cringe at the word debate, envisioning the personal, divisive attacks of presidential candidates posturing on a…
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LearningArticleOver 5 years old
How Board Debate Can Lead to Good Decisions
Nearly 1,000 attendees clutch their plastic clappers and file enthusiastically into the ballroom for one of the American…
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Marketing / CommunicationsArticleOver 5 years old
Medium: Learn to Embrace a Platform You Don’t Own
In the past year, the blogging platform Medium has become increasingly important as a way to distribute ideas…
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Marketing / CommunicationsArticleOver 5 years old
Use Social Media to Better Engage Members and New Audiences
For more than 70 years, the Reston, Virginia-based association, DECA, has prepared emerging college- and high-school-aged leaders and…
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Executive LeadershipArticleOver 5 years old
How to Build Influence Without Authority
Leaders often must try to influence professionals over whom they have no real authority: board members, colleagues who…
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Marketing / CommunicationsArticleOver 5 years old
Creating Content That Clicks With Members
The marketing team at BuildOn knew they had a compelling story to tell. A nonprofit that empowers at-risk…
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Marketing / CommunicationsArticleOver 5 years old
Content Marketing: It Matters For Meetings Too
Content marketing isn’t just for recruiting, retaining, and engaging members. It can also be used to do the…
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Marketing / CommunicationsArticleOver 5 years old
Ask the CEO: Olivia McLaughlin
Olivia McLaughlin, executive director of the Michigan Council of Nurse Practitioners, answers questions from MICNP member Mary Serowoky.
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: Kobe Bryant’s Direct Messaging Strategy
An unusual retirement announcement by Kobe Bryant shows that you don't need the media's help to push forth…
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Marketing / CommunicationsArticleOver 5 years old
Create Surveys That Generate High-Quality Results
If only associations could read members' minds. Lacking that skill, they're forced to ask questions—and a lot of…
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Meetings / EventsArticleOver 5 years old
CEO to CEO: Face-to-Face Meetings
In your own words, what's the value of face-to-face meetings? Even with technology, nothing beats the value of…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: Plot Your Feedback
A new program makes it easier to find out what your members really think. Plus: A proposed DC…
