Tag
consumer data
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Business DevelopmentArticleOver 5 years old
Want a Deal on a Christmas Tree? Wait It Out
That’s a big tip from the National Christmas Tree Association, which collaborated with Square on a recent study…
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MembershipArticleOver 5 years old
With Help of Data, Time Inc. Dives Into Membership Program
The major magazine publisher announced its first membership program this week, a pet-services offering. The company is taking…
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Marketing / CommunicationsArticleOver 5 years old
Note to Marketers: Don’t Forget Consumers Over Age 50
That's the finding of a new survey focused on the older age group, which notes that many respondents…
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Marketing / CommunicationsArticleOver 5 years old
The War for Consumer Data: How Big Retail Creates Big Value
A Grocery Manufacturers Association study shows the increasing sophistication of consumer data — though some worry it could smother competition.
