Tag
donor retention
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MembershipArticleOver 5 years old
What Can You Do About Passive Members?
A new report says many associations have a “passivity problem” with members. If that describes your organization, consider…
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FundraisingArticleOver 5 years old
Study: Should Nonprofits Focus More on Donor Loyalty?
A new report on how nonprofit leadership impacts fundraising finds that there’s still a heavy lean on traditional…
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MembershipArticleOver 5 years old
Tuesday Buzz: Boost Retention and Reduce Churn
Combat membership churn by being proactive with communication, providing valuable services, and asking for feedback. Also: The world…
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MembershipArticleOver 5 years old
To Engage New Members, You Need a Plan
A recent survey confirms that to get first-time members on board and involved with your association—and more likely…
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MembershipArticleOver 5 years old
Member Engagement Is Everyone’s Job
While your membership staff may have the most direct contact with your members, association leaders know that member…
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FundraisingArticleOver 5 years old
Thursday Buzz: Keep Donors Donating
Care2 shares several ways to keep your donors coming back year after year. Also: Looking to hire a…
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MembershipArticleOver 5 years old
Leverage Your Data Like a Data Scientist
Almost every association professional I meet with these days is trying to figure out how to take advantage…
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MembershipArticleOver 5 years old
How Member Surveys Can Lead to Campaign Action
The American Chiropractic Association recently deployed a communications survey to members and discovered an interesting dilemma: While membership…
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MembershipArticleOver 5 years old
Tuesday Buzz: Getting Members to Say “Yes” to Renewal
Concerned about membership retention? Here's how to create an effective renewal process. Also: Gauge your social media performance…
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Career DevelopmentArticleOver 5 years old
Three Characteristics of a Highly Effective Workplace
A forthcoming study from the Society for Human Resource Management identifies seven qualities that are hallmarks of healthy,…
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MembershipArticleOver 5 years old
Study: Better Connect with Members to Increase Loyalty, Retention
In its newly released Member Loyalty Study, Community Brands offers tips for connecting with members and boosting retention…
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MembershipArticleOver 5 years old
Membership Memo: Survey Surprıse
Unexpected findings help align messaging with members.
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MembershipArticleOver 5 years old
Challenges Continue, but Membership Stays Strong
Preliminary findings from this year’s Marketing General Membership Benchmarking Report indicate that membership growth is holding its own…
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MembershipArticleOver 5 years old
Tuesday Buzz: Member Retention Ideas
How to keep new members invested in your organization. Also: Discover the best ways to manage your rock…
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MembershipArticleOver 5 years old
Thursday Buzz: Control Your Membership Retention
Membership retention is tricky and often out of your control. But a few key benefits can help. Also:…
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MembershipArticleOver 5 years old
Win Back Your Lapsed Members
What do you know about your lapsed members? They may be gone but shouldn’t be forgotten. Some associations…
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MembershipArticleOver 5 years old
To Increase Member Retention, Rate and Score Engagement
Associations put value on retention rates, but that’s not always the right metric to boost renewals. A new…
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MembershipArticleOver 5 years old
Rules Of Engagement: Member Onboarding Blueprint
Set goals before developing a member onboarding plan.
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MembershipArticleOver 5 years old
Digging Deeper Into Membership Renewal Trends
A new survey says that membership renewal can be one of an association’s biggest challenges. And a quick…
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MembershipArticleOver 5 years old
How Much Is Too Much for a Membership Dues Increase?
Whether you increase dues as needed or adjust the rate annually, it’s important to ask: How much is…
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MembershipArticleOver 5 years old
Associations Can Take the Guesswork Out of Membership Forecasting
You don’t need a crystal ball to see what the future may hold for membership recruitment and retention…
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MembershipArticleOver 5 years old
Why Engagement Must Be Built Into the Member Experience
Struggling to get members engaged? Perhaps the problem’s not in your methods but in the engagement opportunities themselves.
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MembershipArticleOver 5 years old
Real Talk: Membership Will Never Be Perfect
Working in association membership means you'll always be failing a little bit. Defining your target levels of success,…
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MembershipArticleOver 5 years old
The Hard Things About Membership
Astronauts Scott and Mark Kelly say the toughest challenges are the most rewarding. For associations, here's a list…























