Tag
Expositions & Trade Shows
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Can a Game Enhance the Expo Hall Experience?
Building engagement takes more than adding something fun to the agenda. It is about creating opportunities for people…
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What Sephora and Ulta Know About Your Members That You Dont
Earlier this year, three million people tried to get a ticket to a beauty expo. There were 3,000…
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Is Your Event Still Worth the Trip?
International attendance has long been one of the clearest indicators of an event’s global relevance. When professionals travel…
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Meetings / EventsArticleOver 1 year old
What Associations Need to Know About Exhibitor Management
The association event landscape is changing. Economic pressures mean exhibitors are more selective about where they spend time…
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Meetings / EventsArticleOver 1 year old
How Events Can Drive Value in Times of Budget Cuts
Even in lean times, well-executed events can boost revenue and engagement.
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Meetings / EventsArticleOver 1 year old
Report: Exhibitors Need to Step Up Interactivity
A survey from Freeman found that attendees are looking for demos tailored to their needs, but the old-school…
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Meetings / EventsArticleOver 1 year old
Elevating Engagement With Impactful Conference Experiences
Annual conferences and in-person events are essential to keeping association members engaged. They offer members unique opportunities to…
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Meetings / EventsArticleOver 2 years old
Boost Attendance and Membership With Your Event Marketing
Annual events are often the cornerstone of an association’s activities, providing a unique opportunity to engage current members…
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Members onlyOperationsArticleOver 5 years old
Infographic: Top Association Expenses
While associations have a wide variety of expenses, data from ASAE’s latest Operating Ratio Report shows that associations…
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Members onlyOrganizational StrategyArticleOver 5 years old
Infographic: Association Nondues Revenue
Data from ASAE’s latest Operating Ratio Report provides nondues revenue benchmarks from across the association community. View some…
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Meetings / EventsArticleOver 5 years old
Virtual Tech Showcase Proves Successful Alternative to Virtual Exhibit Hall
Rarely have Plato’s words, “Necessity is the mother of invention,” been truer than they were in 2020. Events…
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Meetings / EventsArticleOver 5 years old
UBIT and Virtual Tradeshows: What Associations Need to Know
The transition from in-person to virtual events during the COVID-19 pandemic has raised a critical question for associations…
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Marketing / CommunicationsArticleOver 5 years old
Digital Metrics to Set and Monitor to Improve Event Marketing
Data can be king when it comes to digital marketing, but what data can bring the best results?…
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Meetings / EventsArticleOver 5 years old
Five Legal Questions About Resuming In-Person Events as COVID-19 Continues
As associations begin to contemplate the return of in-person meetings and conferences—while they continue to hold and plan…
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Meetings / EventsArticleOver 5 years old
COVID-19: Legal Strategies for Association Meetings
Due to the unforeseen and devastating effects of the rapidly spreading COVID-19 pandemic, associations are facing tough decisions…
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Meetings / EventsArticleOver 5 years old
A Strategy for Boosting Early-Attendee Registration
The problem. The American Institute of Steel Construction always had a successful annual conference, but late attendee registration was…
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Meetings / EventsArticleOver 5 years old
Attendee Engagement Tactics for All Budgets
Have you ever wondered what could help increase member engagement at your conferences? Here are some engagement ideas…
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Meetings / EventsArticleOver 5 years old
Make Your Expo Exceptional
If your conference includes an expo, here’s some good news: Globally, attendee satisfaction with conference shows has remained…
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Meetings / EventsArticleOver 5 years old
Create More Sustainable Meetings
Do you know the carbon footprint of your last meeting? Think about the distance attendees flew, the hotel…
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Meetings / EventsArticleOver 5 years old
Meet the Meetings Innovators
Experiential learning, organic networking, cutting-edge technology: Those are some of the buzzwords you hear when discussing the association…
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Meetings / EventsArticleOver 5 years old
Is a Partnership With an Independent Show Organizer Right for Your Organization?
While associations traditionally do a great job marketing events to their own membership, there is often more that…
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Meetings / EventsArticleOver 5 years old
Destination: Memphis
• Central convention center. The Memphis Cook Convention Center, located downtown with views of the Mississippi River, features 31 meeting rooms,…
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Meetings / EventsArticleOver 5 years old
10 Ways to Create Event FOMO and Encourage Members to Attend
Associations may struggle to get members to events, conferences, and webinars. After all, they’re strapped for time, budgets…
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Meetings / EventsArticleOver 5 years old
Make Your Conference Swag Wearable
The American Mead Makers Association was looking for a way to inject more fun into its 2018 MeadCon…
