Tag
Membership
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Career DevelopmentArticleOver 5 years old
American Bar Association Aims to Close Gender Gap at Law Firms
A pair of summits and batch of studies are designed to clarify why so few women lawyers have…
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Organizational StrategyArticleOver 5 years old
Running on Empty: When It’s Time To Drop a Product Offering
Associations excel at launching new offerings, but they aren’t nearly as good at letting go when something outlives…
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MembershipArticleOver 5 years old
Membership Memo: Members’ Choice
Let members decide how benefits are distributed. It's something the American Council on Teaching of Foreign Languages is trying…
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MembershipArticleOver 5 years old
Rules of Engagement: A Digital Welcome
A welcome e-kit saves time and money while deepening engagement. Learn what the Ontario Trial Lawyers Association included in…
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A Pledge to Support Civility
Many of your members likely use social media to share and connect online, but those same platforms can…
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MembershipArticleOver 5 years old
Monday Buzz: Mapping Your Membership Journey
Designing a membership journey map will help your group better understand what your members go through when interacting…
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LearningArticleOver 5 years old
Realtors Association Launches Financial Wellness Program for Members
Many Realtors haven’t been saving for retirement or investing in properties of their own. A new partnership with…
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MembershipArticleOver 5 years old
What Can Artificial Intelligence Do for Your Members?
For membership organizations, one of the primary benefits of artificial intelligence is that it adds a hook to…
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Marketing / CommunicationsArticleOver 5 years old
How to Market Your Association to Boost Membership
Whether an association retains an independent public relations or marketing agency or hires an experienced PR or marketing…
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MembershipArticleOver 5 years old
Membership Hack: Call for Micro-Volunteers
The National Society of Genetic Counselors uses an online discussion forum to put out a call each time…
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MembershipArticleOver 5 years old
Friday Buzz: Empathy for Remote Workers
Empathy is vital when it comes to managing a team of remote employees. Also: how a change in…
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MembershipArticleOver 5 years old
Membership Lessons From a Shutdown: Why TechShop’s Machines Sputtered
TechShop, a for-profit chain of makerspaces that worked on a membership model, closed its doors suddenly this week.…
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MembershipArticleOver 5 years old
Wednesday Buzz: Membership Brainstorming Prompts
As you think about how to serve members better, consider this series of prompts to help improve your…
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Marketing / CommunicationsArticleOver 5 years old
Go Deeper with Member Storytelling
Associations can leverage the power of storytelling to unearth history, encourage conversation, and get to know your members…
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Archivists Association Closes Discussion Group That Became Toxic
The Society of American Archivists' listserver was meant to connect professionals and aspirants, but instead hosted a flame-war…
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MembershipArticleOver 5 years old
Membership Research: Quantitative Needs Qualitative
Why your membership research needs to go beyond the survey. Also: CarMax’s clever response to a viral video.
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MembershipArticleOver 5 years old
Membership Hack: Showcase Members’ Talents
To drive deeper engagement and a sense of community, the National Art Educators Association exhibits members’ creative talents…
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MembershipArticleOver 5 years old
Thursday Buzz: Rethinking Nondues Revenue
Associations shouldn’t put all of their revenue channels into the membership basket, but your organization could probably be…
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Meetings / EventsArticleOver 5 years old
3 Tips for Hosting Engaging Member Roundtables
Roundtable discussions provide engagement experience for members and a learning opportunity for you. Here are some tips for…
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MembershipArticleOver 5 years old
Monday Buzz: What Membership Leaders Get Right
What’s the secret to a thriving membership program? Industry leaders reveal what has worked best for them. Also:…
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MembershipArticleOver 5 years old
Membership Hack: “Look Book” for Members
A small-staff association distributes a simple directory, complete with photos, to onboard, orient, and engage its members.
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Marketing / CommunicationsArticleOver 5 years old
Do You Have a Strategy for Recruiting Next-Gen Members?
To bring in more millennial members and recruit the Gen-Z young people who are following them into the…
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MembershipArticleOver 5 years old
Tuesday Buzz: Fighting for Hotel Housekeepers
Most hotel service workers get a tip, with housekeepers being a notable exception. The New York Times explores…
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LearningArticleOver 5 years old
Public Library Association Launches Program to Deliver Health Info
The new partnership with the National Network of Libraries of Medicine is designed to train librarians to better…
