Tag
Membership
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MembershipArticleOver 5 years old
Will the Wing Compete for Your Women Members?
The Wing, a membership club for women, is coming to several U.S. cities, offering a space to work,…
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MembershipArticleOver 5 years old
Anticipatory Intelligence: Predicting What Your Members Need
AnticipatoryIntelligence They may not know the term, but most American consumers are already familiar with predictive analytics. This…
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MembershipArticleOver 5 years old
Streaming Video Group Grants Membership to Startups, Influencers
The Streaming Video Alliance, including some of the largest companies in the online video space, recently gave a…
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MembershipArticleOver 5 years old
Tuesday Buzz: Boost Retention and Reduce Churn
Combat membership churn by being proactive with communication, providing valuable services, and asking for feedback. Also: The world…
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Academy Takes Steps to Implement Conduct Standards for Members
The organization that puts on the Oscars has detailed concrete steps to handling widespread issues of sexual misconduct…
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MembershipArticleOver 5 years old
Put Two-Year Renewals to Work for Your Members
In today’s time-strapped world, most of us are looking for more convenience, less hassle, and fewer minutes wasted…
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AdvocacyArticleOver 5 years old
Association GR Departments Adapt Amid Government Shutdown Threats
In the wake of last week’s brief federal shutdown---and anticipating future ones---associations are planning ahead, and advocating for…
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MembershipArticleOver 5 years old
Membership Hack: The “I Am” Wall
Two associations in the hospice and palliative care field brought an inclusive spirit to their joint conference with…
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MembershipArticleOver 5 years old
A Textbook Example of Trial Membership
Your members and prospects have become conditioned to short-term sign-ups (you can thank Netflix and Spotify for that).…
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: Give Young Members Their Own Group
Want to keep your millennial and Gen Z members engaged? Create a group within your organization that’s just…
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GovernanceArticleOver 5 years old
Monday Buzz: The Tensions Between Volunteers and Staff
If you want to avoid strain between association volunteers and staff, it’s key that all stakeholders are on…
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MembershipArticleOver 5 years old
Let Your Members Decide How Benefits Are Dealt
Pick a membership, any membership. That’s how the American Council on Teaching of Foreign Languages decided on a…
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MembershipArticleOver 5 years old
Membership Hack: Chapter Leadership Coaching
The National Speakers Association uses a leadership coaching program to support and grow new leaders in its chapters…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: 2018 Trends That Will Affect Associations
SmithBucklin releases a new report that offers up insights and 2018 trends that associations should keep top of…
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MembershipArticleOver 5 years old
Sleep Medicine Group Launches Offshoot Focused on Patients
The American Academy of Sleep Medicine is launching a new group, the American Alliance for Healthy Sleep, that…
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MembershipArticleOver 5 years old
To Engage New Members, You Need a Plan
A recent survey confirms that to get first-time members on board and involved with your association—and more likely…
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MembershipArticleOver 5 years old
Subscription Strategy: Why a Monthly Service Could Be a Savvy Play
Your organization may emphasize yearly membership, but a huge amount of consumer interest is currently focused on monthly,…
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MembershipArticleOver 5 years old
Membership Takeaways From the Sam’s Club Closures
Sam’s Club, a Walmart-affiliated membership-based retailer, shut down a large number of locations this week with little notice.…
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MembershipArticleOver 5 years old
Membership Hack: Referral Credits
The Textbook and Academic Authors Association recently debuted a referral program that incentivizes members to recruit prospects in…
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LearningArticleOver 5 years old
Wednesday Buzz: Online Learning Trends You Need to Know
The latest digital educational trends may make you rethink your membership offerings. Also: notes on a blackout at…
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Meetings / EventsArticleOver 5 years old
Have a Fireside Chat With Your Members at a Chapter Summit
Associations and their chapters are like families: You occasionally need to gather from near and far for face…
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MembershipArticleOver 5 years old
5 Steps to Win Back Members
Associations may find it difficult to retain members, and a decline in membership usually results in lost revenue.…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Engagement Scores for the Real World
Association Success reveals how to make engagement scores more meaningful. Also: Six ways to create more successful tweets.
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MembershipArticleOver 5 years old
Membership Hack: Reinforce Members’ Resolutions
The American Nurses Association’s #fitnursefriday social media campaign engages members and keeps them accountable for their New Year's…
