Tag
Membership
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LearningArticleOver 5 years old
Online Communities: The Great Equalizer?
Online communities offer communication channels between entry-level employees and leadership. Also: Be inspired by your past successes to…
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MembershipArticleOver 5 years old
Program Gives American Flags Respectful Retirement
By opening access to its flag disposal program to all its members, the National Association of Counties is…
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AdvocacyArticleOver 5 years old
Report: Oscar Nominees Still Struggle with Gender Diversity
A new report from the Women’s Media Center found that just 1-in-5 behind-the-scenes Oscar nominees is a woman—putting…
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MembershipArticleOver 5 years old
A Membership Checkup for Associations
Leading healthcare associations are working together to craft strategies for better engaging members. Even as the healthcare industry…
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MembershipArticleOver 5 years old
Associations USA: California
Associations are everywhere. Here’s a snapshot from the Golden State.
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MembershipArticleOver 5 years old
Membership Memo: Renewal in a Flash
Membership renewal is catching up to our faster lives.
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MembershipArticleOver 5 years old
Crowdsourcing Stacks Up for Subway Franchisees
How Subway franchise owners talk and listen online.
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MembershipArticleOver 5 years old
Data Nugget: Why Generations Join
When it comes to the benefits that professionals seek from associations, preferences change with age. A recent study…
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MembershipArticleOver 5 years old
Chamber’s New ‘Investor’ Membership Model Departs From Tradition
The Lancaster, Pa., Chamber of Commerce & Industry has shifted to a new investor model of membership that…
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Marketing / CommunicationsArticleOver 5 years old
Government Communications Group Reasserts Members’ Role
The National Association of Government Communicators issued a public reminder of its members’ roles and responsibilities as the…
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MembershipArticleOver 5 years old
Membership Hack: Combo-Promo Campaigns
One small association increased membership by 7 percent in a year using targeted "combo-promo" campaigns.
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LearningArticleOver 5 years old
Monday Buzz: Recruiting Student Volunteers
Inspire more students to participate in volunteer work. Also: Discover an efficient way to promote your content through…
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MembershipArticleOver 5 years old
Wine Group and Travel Agency Pair Up for Nondues Revenue
A couple of years ago, the American Wine Society (AWS), a group dedicated to promoting the appreciation of…
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Marketing / CommunicationsArticleOver 5 years old
Will “Gen Z” be a Generation of Joiners?
While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a…
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Conscious InclusionArticleOver 5 years old
After Controversy, 2017 Oscar Nominees Reflect Major Strides in Diversity
This time last year, the Academy of Motion Picture Arts and Sciences was struggling with a controversy with…
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MembershipArticleOver 5 years old
Monday Buzz: How to Recruit Small Businesses
Recruiting small businesses to join your organization is difficult, but these tips could help. Also: It’s Community Manager…
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MembershipArticleOver 5 years old
Drone Racing Group Launches Insurance Plans
The International Drone Racing Association says that it held off on offering memberships with the group until it…
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MembershipArticleOver 5 years old
Manufacturer’s New Perk: Membership With a Motorcycle
One interesting strategy for building up the member rolls comes from the American Motorcyclist Association, which will see…
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MembershipArticleOver 5 years old
What to Ask New Members
The association marketer’s rule of thumb is to make the membership application as short as possible. Each additional…
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Marketing / CommunicationsArticleOver 5 years old
Press Group’s Public Notice Effort Protects Revenue and Purpose
With the announcement of a new public notice website, the Virginia Press Association hopes to safeguard a revenue…
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MembershipArticleOver 5 years old
Member Lessons from the Mysterious Package Company
A mail-order mystery service is sparking some surprise and delight in its rapidly growing membership. Here’s what associations…
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: Keeping Your Online Community Engaged
Don’t let your online community go stale. Here’s how to keep people engaged. Also: The tactics Coachella uses…
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MembershipArticleOver 5 years old
Ask the CEO: Plymouth and South Shore Association of Realtors
Rachel Tristano, RCE, CAE, CEO, Plymouth and South Shore Association of Realtors, answers questions from PASS member Donna…
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Meetings / EventsArticleOver 5 years old
Use Your Annual Meeting to Recruit New Members
Grow your membership at your annual meeting. Also: Why you shouldn’t be giving away all of your content…























