Tag
Membership
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MembershipArticleOver 5 years old
Monday Buzz: Why Memberships Still Matter
An American Geophysical Union blogger explains why the future of memberships isn't quite so bleak. Plus: An airport-security…
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MembershipArticleOver 5 years old
Data: Engagement Plans Pay Off
Less than one-in-three associations worldwide (31 percent) has a formal plan for measuring member engagement, according to a…
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MembershipArticleOver 5 years old
How to Set Nonmember Fees for Association Services
If you peruse the membership solicitation brochure of nearly any nonprofit membership association—whether trade, professional, or philanthropic—you routinely…
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MembershipArticleOver 5 years old
5 Ideas for Adapting to Shifts in Your Member Market
As times change, so do jobs and entire professions. If your association is seeing growth in nontraditional members—whether…
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AdvocacyArticleOver 5 years old
Best Benefit Ever: A Guide to Aviation Regulations
The world of aviation is endlessly complex, but the National Business Aviation Association is helping members make sense…
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MembershipArticleOver 5 years old
Booksellers Association: Membership Grows With Indie Stores
For the seventh straight year, the American Booksellers Association is reporting a membership surge. But, while independent booksellers…
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Conscious InclusionArticleOver 5 years old
Style Guide Helps Journalists Cover Diversity More Accurately
In the face of race, LGBT, and religious issues that have arisen in the last several years, a…
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MembershipArticleOver 5 years old
What Does Membership Really Cost?
The newly released Membership Essentials: Recruitment, Retention, Roles, Responsibilities, and Resources, 2nd Edition, published by Wiley and ASAE…
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Business DevelopmentArticleOver 5 years old
Cannabis Association’s Latest Member Benefit? Analytics
In collaboration with a new industry startup, the National Cannabis Industry Association is offering its members data on…
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MembershipArticleOver 5 years old
Music Education Group Ramps Up After Legislative Win
With the Every Student Succeeds Act underlining in federal law the value of music education for the first…
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MembershipArticleOver 5 years old
Why Just One Kind of Member Research Isn’t Enough
By pursuing both quantitative data and qualitative input from its members, the Construction Financial Management Association discovered a…
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MembershipArticleOver 5 years old
Best Benefit Ever: Helping Members With Their Mothers
The American Bar Association has ruled that its members should have some help with appreciating their moms on…
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MembershipArticleOver 5 years old
Your Best Members: Who Are Your Top Engagers?
Learn how analyzing your data can tell you more about the members most important to your business goals.…
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MembershipArticleOver 5 years old
Monday Buzz: Fostering New Generations of Members
Check out these three tips to keep your membership thriving as more and more millennials enter the workforce.…
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MembershipArticleOver 5 years old
Can’t Make Nonmembers Join? Offer Another Option
With the launch of a free online community for plant science, the American Society of Plant Biologists is…
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MembershipArticleOver 5 years old
How the Society of Health and Physical Educators Gives Educators Their Due
The Society of Health and Physical Educators prioritizes activity, and they’ve devised a way to ensure that members…
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MembershipArticleOver 5 years old
How For-Profit Membership Models Are Evolving
What's up with Costco and Amazon Prime these days? The for-profit membership models, which have proved hugely profitable…
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Marketing / CommunicationsArticleOver 5 years old
Member Marketing: Members Not Biting? Try a New Hook
Don't let your approach to member marketing stagnate—switch up your strategies every once in a while. Also: Dropbox…
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MembershipArticleOver 5 years old
What Value in a Trade Association Really Means
We all want to identify value for our association members, but how do you do that when your…
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MembershipArticleOver 5 years old
A Look at Who Benefits From the Online Community Model
Association executives have observed that technology may not only be replacing certain aspects of their organizations but also…
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MembershipArticleOver 5 years old
How to Build a Successful Member-Focused Marketing Campaign
In 2014, the International Association of Fire Chiefs wanted to grow its membership. IAFC especially wanted to attract…
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MembershipArticleOver 5 years old
Association of Young Americans: A Startup Strategy
With lobbying as the primary member benefit, will young people join the newly launched Association of Young Americans?…
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MembershipArticleOver 5 years old
Best Benefit Ever: Shaping the Citizen Science Association
The Citizen Science Association is a new entrant in the scientific community, officially opening its doors to new…
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: How Coin Collectors Celebrate
The American Numismatic Association celebrates its 125th anniversary with a membership drive that coin collectors ought to love.…
