Tag
personalization
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Marketing / CommunicationsArticleOver 5 years old
So, You Want to Personalize Your Products?
As Ray van Hilst, director of client strategy and marketing at Vanguard Technology, puts it, the technology of…
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Meetings / EventsArticleOver 5 years old
The Power of Personalization
Your meeting attendees don’t want to feel like they’re just merely another name to add to your attendee…
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Marketing / CommunicationsArticleOver 5 years old
Meetings Memo: Personal Agenda
Power your conference marketing with personalization.
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Marketing / CommunicationsArticleOver 5 years old
Member Communication: Give Your Messages a Personal Touch
The value of personalization in member communication. Also: Make sure you know what you're getting into with WiFi…
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Big Data vs. Smart Data
Using data to create a better customer experience. Also: why organizations struggle with human connection.
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Is the Next Step More Personalization?
Could a tech titan's media buy be a sign that the personalization trend is rising, fast? Also: Being…
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MembershipArticleOver 5 years old
Playing for Keeps: A Personalized Approach to Loyalty
A new survey of travelers found that airline and hotel loyalty programs are on the decline and suggests…
