Tag
Social Media
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Marketing / CommunicationsArticleOver 5 years old
Twitter Launches Fresh Anti-Harassment Tools
Twitter continues the fight against online abuse by launching new anti-harassment tools. Also: One news outlet improves the…
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Marketing / CommunicationsArticleOver 5 years old
#CleanEnergyJobs: Groups Unite on Social Media Campaign
Rallying behind a U.S. Department of Energy report that showed job growth in the clean-energy sector, industry groups…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: The Benefits of Employee Social Engagement
Employee engagement on social media can have wide-ranging benefits for your association. Also: Check your venue contracts for…
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Marketing / CommunicationsArticleOver 5 years old
Report: Influencer Marketing Is Still on the Rise
A new study from the Altimeter Group and Traackr reveals the state of influencer marketing today, as well…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: The Impact of Jet Lag
Learn why the L.A. to New York red-eye may be worse than you think—according to an analysis of…
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Marketing / CommunicationsArticleOver 5 years old
When an Online Community No Longer Works
Sometimes an online comment system or forum no longer makes sense for your organization’s needs, potentially due to…
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Marketing / CommunicationsArticleOver 5 years old
DIY Infographics for Small-Staff Associations
Infographics can simplify complicated stories, making the impact of your association or nonprofit highly legible at a single…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Plan Your Vacation Today
You could use a break. In honor of National Plan for Vacation Day, use today to plan your…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: Make Meeting Promotion Easy
Discover more ways to spread the word about your upcoming meetings. Also: Be on the lookout for these…
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Marketing / CommunicationsArticleOver 5 years old
Tea Council Invites People to Share Their Love of Tea
The Tea Council of the USA has launched a photo-sharing sweepstakes encouraging tea drinkers to show how and…
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Organizational StrategyArticleOver 5 years old
Strategy From Radiohead: The Value of Radio Silence
A Radiohead collaborator reveals that one of the band’s recent social gimmicks went over a lot better than…
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Marketing / CommunicationsArticleOver 5 years old
Tire Association Rolls Out Automotive Social Portal
The Automotive Social Portal allows tire industry associations and member companies to share product, safety, and dealer information…
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AdvocacyArticleOver 5 years old
Post-election Takeaways for Government Relations Professionals
Since Election Day, associations have been working overtime to prepare for the changes coming to both ends of…
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Marketing / CommunicationsArticleOver 5 years old
Cloud Services: In 2017, Take Control of Your Technology
As we end 2016, associations and their employees are literally surrounded by cloud services that involve someone else…
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Marketing / CommunicationsArticleOver 5 years old
Why Your Attendees Are Your Best Marketing Tools
Sure, direct-mail pieces and email newsletters can be compelling. But having your attendees market your conferences or events…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Policy: Don’t Follow the NFL’s Lead
The National Football League in recent weeks has arguably earned more attention for its unusually tight social media…
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Marketing / CommunicationsArticleOver 5 years old
Beware Hashtag Hijacking
Social media has given associations the power to interact with thousands of members and potential members, but that…
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Marketing / CommunicationsArticleOver 5 years old
Online Abuse: Twitter Takes On the Trolls
The social network’s plans to tackle online abuse get more sophisticated. Also: why you should give employees a…
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Marketing / CommunicationsArticleOver 5 years old
Snapchat Spectacles: A Snappy Release Strategy
Snapchat’s new photo-taking sunglasses draw buzz for their offbeat release strategy. Also: How one association got in on…
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Marketing / CommunicationsArticleOver 5 years old
Digital Marketing: Change Your Standards
When it comes to digital marketing, investing in cheap content suited to your audiences may beat a more…
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Marketing / CommunicationsArticleOver 5 years old
Nonprofit Groups Find New Way to Support the Press
How nonprofit groups are helping to fund a cultural critic at a major newspaper. Also: Does social media…
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Marketing / CommunicationsArticleOver 5 years old
Ripened Thoughts on the Demise of Vine
The looping-video social network Vine is about to go away, due partly to shifts in Twitter’s strategy and…
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AdvocacyArticleOver 5 years old
Eating Disorders Group Teams Up With Instagram to Launch New Tool
The National Eating Disorders Association, along with other groups working to prevent suicide and self-harm, collaborated with Instagram…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Presidential Penmanship
An association gets a handwriting expert to look for insight into the presidential candidates---from their penmanship. Also: strategies…
