Tag
Social Media
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: Association Management Frights
These association heart attacks are more frightening than any Halloween scare. Also: Facebook takes a page from Pinterest.
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Marketing / CommunicationsArticleOver 5 years old
How Much Should You Police Your Employees’ Social Habits?
Does a too loosey-goosey social media policy threaten the brand? That seems to be the stance The New…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: How The Points Guy Made It Big
How the CEO of ThePointsGuy.com turned his hobby into a lucrative career. Also: Make the most out of…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: Twitter’s New Event Showcase
Twitter's latest feature, "Happening Now," puts the spotlight on events. Also: How to make changes in a stubborn…
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Career DevelopmentArticleOver 5 years old
Career Coach: Social Media Do’s and Don’ts
Career advice on social media strategy from certified coach Rob Moran.
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: A Convention Center’s Funny Ad
Hartford's Connecticut Convention Center uses a hilarious new video to promote the city as a great destination for…
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Executive LeadershipArticleOver 5 years old
The Challenge to Leadership in a Viral-Video World
Incidents where a CEO’s bad behavior was caught on tape (or tweet) have put more scrutiny on execs.…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Declining Facebook Numbers?
Facebook Page engagement numbers have declined across the board. Try these tactics to get them back up. Also:…
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Marketing / CommunicationsArticleOver 5 years old
Membership Hack: Social Ambassadors
The Society for Simulation in Healthcare tapped members as social ambassadors to promote a week-long online advocacy effort.
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Marketing / CommunicationsArticleOver 5 years old
Getting Started on a Video Blog
Video is increasingly used across online platforms and growing in importance for professional development and learning. Intuitively, we…
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Marketing / CommunicationsArticleOver 5 years old
Could 280 Characters Make Twitter More Valuable for Users?
Twitter’s decision to test longer tweets led to much discussion online—with some in favor, others opposed. Associations that…
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Marketing / CommunicationsArticleOver 5 years old
What’s That Sound? How to Build Buzz Around Your Annual Meeting
Social media is a great way to build excitement about your event—but don't lose sight of these other…
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Marketing / CommunicationsArticleOver 5 years old
Catch AARP’s Newest Spokesperson, If You Can
Frank Abagnale Jr., a noted identity thief who was the subject of a Leonardo DiCaprio film, is now…
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MembershipArticleOver 5 years old
Membership Hack: Storify Member Experiences
Associations can use the Storify tool to quickly and efficiently gather social posts into online stories that highlight…
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Marketing / CommunicationsArticleOver 5 years old
Why You Should Market Your Association’s Print Magazine
Print magazines are coming back, but that means more competition in an already crunched space for association publications. A case…
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Marketing / CommunicationsArticleOver 5 years old
Embrace the Emoji to Make Online Communities Collaborative and Fun
Luke Zimmer, manager for sections and member engagement at the American Staffing Association (ASA), wants you to know…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: Recruit the Right Microinfluencer
Influencer campaigns aren’t just for major brands. Even smaller associations can get big results from a microinfluencer campaign.…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: What Tech M&A Means for Associations
Tech consolidation in the association space may wind up being beneficial for associations, but there are still considerations…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: The Latest Anonymous Social Craze
Sarahah, a popular social media app, allows users to receive anonymous constructive feedback. Also: How one organization encourages…
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MembershipArticleOver 5 years old
Online Community Strategy: Embrace the Emoji
Being human is part of what makes an online community collaborative and fun.
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MembershipArticleOver 5 years old
Membership Hack: Instagram Recruitment
The American Society of Interior Designers takes advantage of Instagram’s visual appeal to market to prospective members.
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: Is Twitter Winning the Battle Against Online Abuse?
Twitter makes progress in its fight against online abuse. Also: Why you should rethink how you use social…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: The Path to Better Meetings? Social Media
Social media is a vital part of any marketing mix, but its value to event marketing has never…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: How Your Smartphone May Be Hurting You
Bad news, mobile device addicts: Your smartphone may be making you dumb. Also: On #SMDay, take a look…
