Tag
Social Media
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Marketing / CommunicationsArticleOver 5 years old
Study: Associations Produce Relevant Content, but Struggle to Make It Connect
A new report from Naylor Association Solutions argues that the hard part of association communications isn’t producing the…
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Marketing / CommunicationsArticleOver 5 years old
Crisis Management in the Digital Age
Being able to communicate quickly in the aftermath of a crisis is one of the biggest ways organizations…
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Meetings / EventsArticleOver 5 years old
Daily Buzz: Improve Your Virtual Meetings
Online events can engage members and still save a ton of time and effort. Here are a few…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Tips on Becoming an Influencer
If you’re looking to become more influential within your industry, follow this instructive guide from HubSpot. Also: How…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: Instagram’s New Video App
Instagram just raised the stakes of mobile television with a new app. Also: Don’t blame time for a…
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Marketing / CommunicationsArticleOver 5 years old
Survey: Social Media Creates Trust Issues—and Brands Might Be Caught in the Middle
A new report from Edelman finds that trust issues are so significant for consumers that many have quit…
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Meetings / EventsArticleOver 5 years old
Monday Buzz: How to Handle Subcultures
Subcultures naturally pop up within organizations, and it’s important to manage them effectively to keep them from turning…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: Putting the “Social” Back in Social Media
Posting alone isn’t enough. The Buffer blog shares ways to increase social media engagement. Also: At your next…
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Marketing / CommunicationsArticleOver 5 years old
For Better Online Engagement, Go Where Your Young Members Go
A new survey from Pew Research Center indicates that young people use online platforms very differently than they…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: IHOP’s Masterful Zeitgeist Takeover
Even if you don’t like the idea of the International House of Burgers, you have to admit that…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: A Better Argument for Online Community
A new site shares ways to improve how you talk about your online community. Also: How nonprofits can…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: Shaking Things Up at #MMCCon
At ASAE’s Marketing, Membership and Communications Conference, pros are discovering new ways to reimagine strategies for associations.
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FundraisingArticleOver 5 years old
Pork Donations Give Wisconsin Food Pantries Ham for the Holidays
Pig farmers have a long tradition of giving hams and other pork products to friends and community members during…
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Marketing / CommunicationsArticleOver 5 years old
The Risks Inherent in Redesigns
Doing a big, bold redesign is often a great way to further an organization’s goals while putting on…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: What GDPR Means For Social Marketers
The impending GDPR means you may need to make a few changes to your social media tactics. Also:…
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Marketing / CommunicationsArticleOver 5 years old
How One Association Capitalized on a “Jeopardy!” Mention
The International Coach Federation was recently mentioned on the long-running TV gameshow Jeopardy! ICF has leveraged its spot…
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Marketing / CommunicationsArticleOver 5 years old
Crowdsourced Video: An Inexpensive Yet Effective Marketing Tool
The National Confectioners Association crowdsourced video from its annual tradeshow, which resulted in organic marketing for the association…
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Marketing / CommunicationsArticleOver 5 years old
How New Social Media Restrictions Could Affect Your Team
For differing reasons, Twitter and Facebook are taking steps to limit the amount and types of data that…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: Which Video Story Format Should You Use?
When it comes to choosing a video story platform, Facebook reaches more people, but Snapchat has big upsides.…
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Could Facebook’s Cambridge Analytica Saga Sharpen GDPR?
Lots of work is being put in by companies looking to get ahead of the European Union’s privacy…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: Did Twitter Automation Just Get Harder?
Has a social media best practice just been upended? At least one company is switching up its approach…
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MembershipArticleOver 5 years old
Membership Hack: “Humans of New York” for Members
To provide a more personal look at its members, the Ohio Society of Certified Public Accountants features photo…
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Marketing / CommunicationsArticleOver 5 years old
Give Members a Voice with Crowdspeaking Platforms
Whether you’re running an advocacy campaign or celebrating a milestone, so-called crowdspeaking platforms, like Thunderclap and Headtalker, can…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: Digg Shutters Its RSS Reader
Another popular RSS reader bites the dust. Also: How to use Instagram to attract younger attendees to your…
