Tag
Social Media
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Business DevelopmentArticleOver 5 years old
Yahoo’s Tumblr Buyout: The Challenges of Nurturing Online Communities
With Yahoo’s purchase of the social network Tumblr, the tech giant is tempting fate by purchasing a community…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Policy: How Not to React to Criticism
A recent brand meltdown of epic proportions that swept across the internet last week shows the importance of…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Highlights from Springtime Expo 2013
Jim Ziolkowski, the founder of buildOn, delivered a rousing speech on replenishing education. Also: How one exhibitor’s booth…
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Marketing / CommunicationsArticleOver 5 years old
Use Snapchat: How Brands Find New Ways to Engage
How Snapchat could create a bond between your association and its members. Also: A contest across multiple social…
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Marketing / CommunicationsArticleOver 5 years old
New Google+: The Social Network Gets a New Look
Google+’s redesign shows they’re leaning towards socially visual content. Also: Don’t let conflict between board members go undiscussed.
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Marketing / CommunicationsArticleOver 5 years old
Social Media Strategy: From Big Ideas To Practice
Apply these ideas from The Atlantic’s New York Ideas Conference to your social media strategy. Also: Gain some…
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Meetings / EventsArticleOver 5 years old
Your Event’s WiFi Could Benefit From Facebook’s Check-Ins
The social network is currently in the midst of launching a new wireless product with perks for both…
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Marketing / CommunicationsArticleOver 5 years old
Great Gatsby: Believe the Social Media Hype
Social media predicted The Great Gatsby would be a hit, even when the film got subpar reviews. Could…
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Marketing / CommunicationsArticleOver 5 years old
Social Presence: Keep Things Focused
Instead of keeping a presence on every social network, you should instead stick to what you’re best at.…
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Marketing / CommunicationsArticleOver 5 years old
Localization Options: Reach International Audiences on Social
If your association is looking to go global, the hard part might be tailoring that approach for each…
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Marketing / CommunicationsArticleOver 5 years old
Boston Athletic Association: Looking to Members After a Tragedy
What do you do when a tragedy hits close to home? The Boston Athletic Association is taking cues…
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Marketing / CommunicationsArticleOver 5 years old
Crisis Response Best Practices: To Tweet or Not to Tweet?
That is the question. How organizations respond during a tragedy like the Boston Marathon bombings can make or…
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AdvocacyArticleOver 5 years old
Pew: Online Political Activity Leads to Offline Activism
Just because a politically-minded debate started online doesn’t mean it ends there, according to a study done during…
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Marketing / CommunicationsArticleOver 5 years old
Responding To A Crisis Situation Via Social Media
During a crisis situation, tone is everything, and as the Boston tragedy showed, a careful, reverent response is…
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Marketing / CommunicationsArticleOver 5 years old
Don’t Worry, Twitter Users: Two-Step Authentication is Coming Soon
After a high-profile incident on Tuesday involving a wire service and a decline in the stock market, Twitter…
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Marketing / CommunicationsArticleOver 5 years old
Thinglink: Give Your Facebook Page Quick Interactivity
The interactive image-sharing tool ThingLink recently spread its wings to Facebook. Could it be just the perk your…
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Marketing / CommunicationsArticleOver 5 years old
Study: When People Go Online, Social Media Reigns
Where do people go when they’re surfing the Internet? According to a new study, they spend more time…
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Meetings / EventsArticleOver 5 years old
Gen X and Gen Y: A Younger Generation Gap
Study shows gen X and gen Y bring different mindsets and expectations to events and conferences. Also: When…
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Marketing / CommunicationsArticleOver 5 years old
Online Community Building: Foster A Green Organization. Go Paperless.
How can your organization become sustainable and why? Perhaps online community building might be an option. Also: Some…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Hire and Nurture Innovators
Why you should demand creativity from your staff and new hires. Also: Who you should search for as…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Is Your Communications Strategy Working?
If you drop the ball with engagement and communication, your nonprofit is in need of an optimization strategy.…
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Marketing / CommunicationsArticleOver 5 years old
Social Media: How Associations Can Keep Their Messages Conflict-Free
Seventy-eight percent of social media users think hostility is rising on social media, according to a recent survey.…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Live Tweeting Done Right
Live tweeting shouldn't be a free-for-all. Here are some tips to make it a smooth experience at your…
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Marketing / CommunicationsArticleOver 5 years old
Google Knowledge Graph Adds Nonprofit Information
A new feature in the search giant’s repertoire prominently displays organized, quick-hit information about nonprofit organizations.
