Tag
Technology
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GovernanceArticleOver 5 years old
Blockchain Stakeholders Forge Governance Strategy
An array of figures in the digital-currency space—led by a prominent Canadian technologist—recently met to talk governance in…
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LearningArticleOver 5 years old
Tuesday Buzz: An Evolution in Loyalty Programs
How one industry that has long relied on loyalty programs is adapting to the mobile era. Also: a…
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Marketing / CommunicationsArticleOver 5 years old
How Should You Handle Cold-Call Emails?
It's an inevitability on both sides of the equation: Either you're receiving a lot of cold-call emails or…
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Marketing / CommunicationsArticleOver 5 years old
Front-End Design: Hide the Guts of the Machine
Why you should focus on your front-end design instead of your back-end design. Also: It's time to update…
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Organizational StrategyArticleOver 5 years old
Lean Startup Strategy: Take Your Innovation in Smaller Bites
The problem of fermenting innovation in the association world is well-documented, but the solutions are a little harder…
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Marketing / CommunicationsArticleOver 5 years old
Direct Marketing Association Boosts Cross-Device Tracking
A new initiative by the Direct Marketing Association has the potential to make targeted marketing driven less by…
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OperationsArticleOver 5 years old
Know Your Workflow: Keep Things Flowing
The importance of not letting the workflow defined by your tools get in the way of your organization's…
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AdvocacyArticleOver 5 years old
CTIA Makes Case for Controversial “Zero-Rating” Practice
This week, the wireless group CTIA released a report that argued in favor of the economic benefits of…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: A Self-Driving Car Is Picking You Up (Soon)
Uber isn't just testing self-driving cars—it's actually putting them on the road in Pittsburgh. Also: Lessons from a…
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Marketing / CommunicationsArticleOver 5 years old
Digital Certification: Associations’ Next-Generation Opportunity
Providing digital certification for members could help associations gain a long-term foothold online, leaders at two association-focused startups…
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AdvocacyArticleOver 5 years old
Employment Policies Institute Takes App Approach to Advocacy
The new app Wage Engage hopes to give small businesses a bigger voice in the minimum-wage fight, which…
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Organizational StrategyArticleOver 5 years old
Why Does Innovation Challenge Associations So Much?
During this week's ASAE Annual Meeting & Exposition in Salt Lake City, a trend of discussion during different sessions was…
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AdvocacyArticleOver 5 years old
Internet Association Adds Chief Economist
Following its members’ lead, the Internet Association opted to bring on a chief economist. The new executive will…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: Twitter Brings Brand Fun in #PromotedStickers
Twitter gives companies the opportunity to bring fun to the social network, but it likely isn’t cheap. Plus:…
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OperationsArticleOver 5 years old
Is Cloud Technology Right for You?
Associations Now: What is the difference between “true cloud” and “single-tenant” software solutions? Lundy: A single-tenant software solution…
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Organizational StrategyArticleOver 5 years old
Takeaways From a Digital Transformation
Over the course of two decades, the world has gone digital. Digital technology touches nearly every aspect of…
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AdvocacyArticleOver 5 years old
How GSMA Is Driving Microfinance and Mobile Banking Worldwide
GSMA, the primary global association for the mobile industry, has for years been laying the groundwork for mobile…
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Marketing / CommunicationsArticleOver 5 years old
Augmented Reality App Tries to Make Recycling Exciting
The Canadian Beverage Container Recycling Association’s new app doesn’t allow you to collect Pokémon, but its idea—which predates…
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AdvocacyArticleOver 5 years old
911 Association: System Upgrades Happening Too Slowly
Despite the fact that the digital technology is already out there in the private sector, 911 systems in…
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Meetings / EventsArticleOver 5 years old
Should You Crowdsource Your Event’s Note-Taking?
The big collaborative office, driven by a backchannel of software like Slack, is becoming more of a thing…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Did Google Open Up the SEO Floodgates?
A decision by Google last week has a lot of people in the world of search engine optimization…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: Let Technology Bring Ease
Don’t let technology complicate your relationship with members and event attendees. Plus: How the American Counseling Association is…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: Book Flights on the Installment Plan
A new startup makes it possible for travelers to pay for their flights on an installment plan. Also:…
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Marketing / CommunicationsArticleOver 5 years old
How Bad Is the Ad-Blocking Problem, Anyway?
New research from the Interactive Advertising Bureau points out that a quarter of all internet users already block…
