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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Take Advantage of the Twitter Algorithm
How to make sure your content is reaching your audience. Also: Don’t forget about members until it’s time…
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Marketing / CommunicationsArticleOver 5 years old
The Upcoming Twitter Feature You Probably Shouldn’t Use
A new Twitter feature that allows users to limit replies to posts may have some appeal for associations…
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Marketing / CommunicationsArticleOver 5 years old
Data: Look Who’s Tweeting
In a Pew Research Center survey, 22 percent of Americans said they use Twitter, but many are simply…
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Marketing / CommunicationsArticleOver 5 years old
Data Point: Look Who’s Tweeting
Not all Twitter users are the same.
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: Did Twitter Automation Just Get Harder?
Has a social media best practice just been upended? At least one company is switching up its approach…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Make the Best of Twitter in 2018
Should nonprofits leave Twitter in the dust of 2017? Beth Kanter says key features mean the platform still…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: Twitter’s New Event Showcase
Twitter's latest feature, "Happening Now," puts the spotlight on events. Also: How to make changes in a stubborn…
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Marketing / CommunicationsArticleOver 5 years old
Could 280 Characters Make Twitter More Valuable for Users?
Twitter’s decision to test longer tweets led to much discussion online—with some in favor, others opposed. Associations that…
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Marketing / CommunicationsArticleOver 5 years old
News Quiz: What’s Different About Twitter?
In this edition: Twitter made a change to one of its long-standing features, a major U.S. airline and…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Why You Aren’t Verified on Twitter
The way Twitter dishes out its mystical blue check mark is about as random as you'd expect it…
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Marketing / CommunicationsArticleOver 5 years old
Study: If You’re Tweeting, Add a Photo For Higher Engagement
Looking to increase the number of retweets you’re getting? A new study by Twitter found that adding photos,…
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Marketing / CommunicationsArticleOver 5 years old
Social Marketers: Is Twitter Worth the Effort?
Some reasons why your association's Twitter efforts may not be soaring, and what's up with the social network's…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Finding Room for the Community Manager
Where your association's community managers fit within your organizational structure. Plus: Use your Twitter account to its full…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Innovation Beyond Mere Efficiency
Leadership teams in big organizations must adjust their approach to tackling issues that inhibit innovation. Plus: Some helpful…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Pro Tips for Using Twitter
Here are 10 ways your association can build its brand on Twitter. Plus: Meet the jurors of this…
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Meetings / EventsArticleOver 5 years old
Twitter’s Live Events Platform: Time-Shift Your Twitter Feeds
Twitter’s CEO reveals that the social network is experimenting with a live events platform that would work similar…
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Marketing / CommunicationsArticleOver 5 years old
Twitter Chats: Building Community 140 Characters at a Time
New research suggests Twitter conversations may not boost your follower count, but hashtags and chats can help build…
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Marketing / CommunicationsArticleOver 5 years old
Don’t Worry, Twitter Users: Two-Step Authentication is Coming Soon
After a high-profile incident on Tuesday involving a wire service and a decline in the stock market, Twitter…
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Marketing / CommunicationsArticleOver 5 years old
Tweetping: Twitter on a Map
What does Twitter on a map look like? Plus: Google+ ranks second for social networks.
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Archive Your Twitter History
Is a backup mechanism finally coming to Twitter? Also: Just how far one couple’s social media obsession goes.
