Tag
Membership
-
Marketing / CommunicationsArticleOver 5 years old
Tennis Association “Idea Rally” Aims to Serve Up Growth Strategies
In a collaboration with the firm IdeaConnection, the Tennis Industry Association is holding a 10-day “Idea Rally” with…
-
MembershipArticleOver 5 years old
As Demographics Shift, Refocus on Who’s a Member
An aging membership, or one that lacks diversity, could be a sign that it’s time to make big…
-
MembershipArticleOver 5 years old
Connect With Your Slackers to Engage Members Online
Your members may love your online community, but don’t kid yourself: They connect elsewhere too. When Digital Analytics…
-
Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: How Much Data Actually Comes From Your AMS?
Research shows that the number is a lot smaller than many associations might think. Also: what new research…
-
MembershipArticleOver 5 years old
Membership Hack: A Shirt With a Message
To nurture a sense of belonging and commitment to mission, the Electronic Frontier Foundation designed a t-shirt that…
-
MembershipArticleOver 5 years old
#ASAE19 Game Changer: Drive Engagement With Connectional Intelligence
To provide meaningful engagement opportunities, associations need to help members master “connectional intelligence.” It’s less about chalking up…
-
Marketing / CommunicationsArticleOver 5 years old
Do Discounts for Bad Customer Service Work? A Lesson From Newspapers
If you want to keep a subscriber—or member—happy after a customer service mishap, a discount won't be enough,…
-
MembershipArticleOver 5 years old
Daily Buzz: Host a “Member for a Day” Event
Let prospects experience your association’s member journey, benefits included. Also: how one nonprofit is using yoga to alleviate…
-
MembershipArticleOver 5 years old
Membership Hack: Sustainability Pledge
The American Public Transit Association challenges members to take a pledge that they will operate sustainably, creating support…
-
MembershipArticleOver 5 years old
Innovation and Optimism Drive Membership Growth
Two new reports indicate that membership growth and retention are holding steady despite global economic uncertainty. And many…
-
MembershipArticleOver 5 years old
Membership Hack: Consumer-Oriented Blog
The American Cleaning Institute created a consumer-focused for its members’ customers. The content includes practical cleaning tips as…
-
MembershipArticleOver 5 years old
Daily Buzz: Consider Freelancers as a Member Segment
The number of freelancers is growing. Tapping independent workers as a member segment increases your association’s value. Also:…
-
Meetings / EventsArticleOver 5 years old
Daily Buzz: Embrace Negative Feedback
Giving attendees the chance to offer feedback opens the door to negative responses—but those comments can help you…
-
MembershipArticleOver 5 years old
Four Ways to Put Members First When Navigating Change
Change is inevitable, and it usually affects members. At the Yoga Alliance, member engagement and the creation of…
-
Meetings / EventsArticleOver 5 years old
Membership Hack: Three Meetings, One Week
The American Dental Association combined three of its small meetings into one week-long conference. The three-in-one format expands…
-
Marketing / CommunicationsArticleOver 5 years old
Test-Drive Your Next Member Recruitment Campaign
Digital marketing tools make it easier to test out a member recruitment campaign in real time. At the…
-
MembershipArticleOver 5 years old
Daily Buzz: Education Offerings for Industry Partners
Inviting industry partners to join your community pushes its mission forward. Also: Online communities meet organizational and member…
-
MembershipArticleOver 5 years old
Modernize Your Membership Cards
You may not think a plastic card would make or break the membership experience. But at the National…
-
MembershipArticleOver 5 years old
Membership Hack: Outstanding Student Award
An awards program of the Academy of Osseointegration recognizes top-performing dental students. The recognition comes with a free…
-
MembershipArticleOver 5 years old
Add a Spirit of Partnership to Membership
A new report indicates that partnership development is critical for rapid business growth. That’s the main reason why…
-
Career DevelopmentArticleOver 5 years old
Membership Hack: Summer Reading List
A curated list of member-recommended books keeps members of the National Association of Colleges and Employers learning all…
-
MembershipArticleOver 5 years old
Daily Buzz: Set Chapter Leaders Up for Success
Leading a chapter can be a high-pressure job, but creating the right leadership environment makes it manageable. Also:…
-
MembershipArticleOver 5 years old
Daily Buzz: Do a GDPR Check With Vendors
One year after GDPR, many planners are struggling to adhere to the guidelines. Talking with vendors about processes…
-
Marketing / CommunicationsArticleOver 5 years old
Four Internet Trends Affecting Membership
At the 2019 Code Conference, venture capitalist Mary Meeker detailed numerous internet trends giving shape to businesses. Many…
