Skip to content

Article Meetings / Events 2 min read

Travel Tips: From the Airport to the Hotel

Make things easier on attendees by offering up travel tips on making it to the hotel easily. Also: Instagram’s increasing importance for branding.

Heads up: this content is over 5 years old, so some information may be out of date.

Not everyone’s a travel pro.

You may know all the tips and tricks to getting around your meeting venue — but your attendees might not. And that’s OK, because you’re there to help, right?

One way to help accommodate them, and more, in today’s Social Media Roundup:

Cut the Stress

The most annoying part of any conference trip? The trip between the airport and the hotel. But all is not lost, thanks to a number of transit options — from free bus rides out of Boston’s Logan Airport, to cheap rental cars, to apps such as GroundLink  (opens in a new tab), which allow you to schedule your ride from the airport days in advance. USA Today has more details.  (opens in a new tab) How could your association offer up this information (or other travel tips) to help cut the stress level for your attendees? (ht @FocusForum  (opens in a new tab))

Don’t Underestimate Instagram

https://twitter.com/shellyalcorn/status/268433648410312704

As we recently noted, Instagram’s just-launched profile pages are a big deal (opens in a new tab). But maybe you weren’t sold by the pages themselves, or how useful they really are for event managers (opens in a new tab). Maybe MediaPost’s pitch will win you over  (opens in a new tab). The opportunity, Samuel Rosen writes, is that it really allows for a service that was once decentralized over many platforms to now become a centralized home point itself — complete with 100 million members. “With the launch of profiles, and with the assumption that [CEO Kevin] Systrom’s ultimate vision far transcends the mere time-based and randomly selected photos that profiles currently display, the likelihood of native, brand-driven Instagram engagement becomes very real,” Rosen explains. “Instagram, in other words, becomes its own full-blown engagement platform — one worthy of a robust strategy, with its own complexities and necessary sensitivities to terms of service and nuanced rules of netiquette.” (ht @shellyalcorn  (opens in a new tab))

Anything cool you’ve seen online lately? Let us know in the comments.

Ernie Smith

Ernie Smith is a former senior editor for Associations Now.

More articles by this author

Tags: #event planning #Meetings #Transportation #Travel Tips

Comments

Comments are for ASAE members. Learn more about comments on this site.

Log in to your member account or join ASAE!