Travel Tips: From the Airport to the Hotel

Not everyone’s a travel pro.

You may know all the tips and tricks to getting around your meeting venue — but your attendees might not. And that’s OK, because you’re there to help, right?

One way to help accommodate them, and more, in today’s Social Media Roundup:

Cut the Stress

How to be savvier with public transportation. Good for you, your hotel guests, mtg participants. #hsmai  (opens in a new tab) #ESPATweets  (opens in a new tab) http://t.co/ElX2ABv4  (opens in a new tab)

— FocusForum (@FocusForum) November 13, 2012  (opens in a new tab)

The most annoying part of any conference trip? The trip between the airport and the hotel. But all is not lost, thanks to a number of transit options — from free bus rides out of Boston’s Logan Airport, to cheap rental cars, to apps such as GroundLink  (opens in a new tab), which allow you to schedule your ride from the airport days in advance. USA Today has more details.  (opens in a new tab) How could your association offer up this information (or other travel tips) to help cut the stress level for your attendees? (ht @FocusForum  (opens in a new tab))

Don’t Underestimate Instagram

https://twitter.com/shellyalcorn/status/268433648410312704

As we recently noted, Instagram’s just-launched profile pages are a big deal (opens in a new tab). But maybe you weren’t sold by the pages themselves, or how useful they really are for event managers (opens in a new tab). Maybe MediaPost’s pitch will win you over  (opens in a new tab). The opportunity, Samuel Rosen writes, is that it really allows for a service that was once decentralized over many platforms to now become a centralized home point itself — complete with 100 million members. “With the launch of profiles, and with the assumption that [CEO Kevin] Systrom’s ultimate vision far transcends the mere time-based and randomly selected photos that profiles currently display, the likelihood of native, brand-driven Instagram engagement becomes very real,” Rosen explains. “Instagram, in other words, becomes its own full-blown engagement platform — one worthy of a robust strategy, with its own complexities and necessary sensitivities to terms of service and nuanced rules of netiquette.” (ht @shellyalcorn  (opens in a new tab))

Anything cool you’ve seen online lately? Let us know in the comments.