Article Marketing / Communications 1 min read
Data Point: Look Who’s Tweeting
Not all Twitter users are the same.
Heads up: this content is over 5 years old, so some information may be out of date.
In a Pew Research Center survey, 22 percent of Americans said they use Twitter, but many are simply listening. The median Twitter user posts just twice per month. A smaller, much more active group of Twitter users post more frequently.
Share of Tweets by U.S. Adult Twitter Users
Top 10% of tweeters account for 80% of content posted to Twitter
Bottom 90% of tweeters account for 20% of content posted to Twitter
Source: Pew Research Center, Sizing Up Twitter Users (opens in a new tab), April 2019
(marchmeena29/iStock/Getty Images Plus)
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