Author
Katie Bascuas
Katie Bascuas is a former associate editor at Associations Now in Washington, DC.
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Organizational StrategyArticleOver 5 years old
Make Room in The C-Suite: Rise of the Chief Data Officer
Katie Bascuas ·
Business intelligence and data analysis are touted as waves of the future and are sparking the emergence of…
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FundraisingArticleOver 5 years old
YouTube Unveils New Fundraising Tool for Nonprofits
Katie Bascuas ·
The new program allows users to create and track fundraising campaigns, and even accept donations, via video.
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LearningArticleOver 5 years old
American Dental Association May Reduce Library Offerings
Katie Bascuas ·
With usage low, the American Dental Association’s governing body is voting on whether to cut library services, but…
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GovernanceArticleOver 5 years old
Open Records Office Dispute: When Is an Association a Local Agency?
Katie Bascuas ·
The Pennsylvania State Association of Township Supervisors is challenging an Open Records Office ruling that it is a…
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Career DevelopmentArticleOver 5 years old
Stick Your Neck Out: The Power of Mentoring Programs
Katie Bascuas ·
A new study from the Center for Talent Innovation shows the importance of sponsorship programs for multicultural employees,…
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Marketing / CommunicationsArticleOver 5 years old
Association Touts Benefits of Data-Driven Marketing
Katie Bascuas ·
A new initiative of the Digital Marketing Association, combating negative publicity and scrutiny from lawmakers, will tell consumers…
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Business DevelopmentArticleOver 5 years old
Going Global: Associations Announce International Partnerships
Katie Bascuas ·
Associations representing the insurance, solar energy, and automotive industries announced global collaborations last week aimed at supporting their…
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Career DevelopmentArticleOver 5 years old
Sponsors Can Propel Multicultural Workers to Leadership, Study Says
Katie Bascuas ·
New research released today from the Center for Talent Innovation shows the critical need for minority sponsorship in…
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Meetings / EventsArticleOver 5 years old
Development Counsellors International: Chicago Top Meeting Spot
Katie Bascuas ·
Development Counsellors International, which conducted the survey of meeting planners, also looked at factors that influence an organization’s…
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MembershipArticleOver 5 years old
Association Magazines: Reaching Beyond Membership Borders
Katie Bascuas ·
How can associations increase their publication audiences and extend beyond their members?
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AdvocacyArticleOver 5 years old
Task Force ‘Amplifies Voice’ for Online Learning
Katie Bascuas ·
Joining forces, a group of associations representing the online-learning and higher-education industries are working together to inform policymakers…
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Marketing / CommunicationsArticleOver 5 years old
Travel Technology Association Plays the Name Game
Katie Bascuas ·
Facing industry changes, the trade association representing travel technology companies recently unveiled a new, more identifiable name.
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AdvocacyArticleOver 5 years old
Iranian Associations Blame Ahmadinejad for Economic Unrest
Katie Bascuas ·
The business groups say the president and his administration are responsible for much of the decline in the…
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AdvocacyArticleOver 5 years old
Humane Association Wants Service Dog Program for Vets Restored
Katie Bascuas ·
The American Humane Association is asking the U.S. Department of Veterans Affairs to reverse its decision to end…
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AdvocacyArticleOver 5 years old
No Government Relations Department Is An Island
Katie Bascuas ·
Government relations professional Stefanie Reeves, CAE, ponders why so many association staff members feel the least prepared for…
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FundraisingArticleOver 5 years old
Nonprofit Hospitals Buck Flat Fundraising Trend
Katie Bascuas ·
In a year when total U.S. giving barely ticked upward, donations to nonprofit hospitals and healthcare systems in…
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Marketing / CommunicationsArticleOver 5 years old
Algae Biomass Organization Jokes, But Not Really
Katie Bascuas ·
The Algae Biomass Organization, a.k.a. the algae trade association, had fun last week while defending the honor of…
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MembershipArticleOver 5 years old
Study: Users Prefer Mobile-Friendly Websites
Katie Bascuas ·
Two-thirds of Internet users will leave a website almost immediately if it is not mobile-friendly, a new Google…
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MembershipArticleOver 5 years old
Pivotal Partnerships Help an Association Get Back to Growth
Katie Bascuas ·
After losing almost half of its members and amid major changes in the insurance industry, the National Association of Insurance…
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Marketing / CommunicationsArticleOver 5 years old
Public Health Association Hits 200,000 Twitter Followers
Katie Bascuas ·
David Fouse, director of communications at the American Public Health Association, details how APHA achieved this milestone and…
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MembershipArticleOver 5 years old
Talking Tech: Be Where Your Members Are, Aptify CEO Says
Katie Bascuas ·
Aptify CEO Amith Nagarajan shares tools for improving and measuring member engagement.
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Business DevelopmentArticleOver 5 years old
Realtor Associations Collaborate Across the Border
Katie Bascuas ·
The Texas Association of Realtors is partnering with its Mexican counterpart to build better business alliances among members.
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GovernanceArticleOver 5 years old
YWCA Reorganization Focuses on Local Chapters
Katie Bascuas ·
After announcing a new CEO last month, YWCA USA is redesigning its governance structure to create a more…
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Meetings / EventsArticleOver 5 years old
Coming to America Is Getting Easier
Katie Bascuas ·
Streamlined visa processing for foreign visitors may pave the way for increased meeting attendance by international association members.