Author
Katie Bascuas
Katie Bascuas is a former associate editor at Associations Now in Washington, DC.
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When It Pays to Have a Corporate Gift Policy
Katie Bascuas ·
Should employers implement a gift policy to curb possible ethical concerns in the workplace around the holiday season?
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Business DevelopmentArticleOver 5 years old
Associations: Housing Industry Picking Up Steam
Katie Bascuas ·
The housing industry is showing signs of recovery with increased homebuilder confidence, higher existing home sales, and an…
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AdvocacyArticleOver 5 years old
Nurse Practitioners Associations Merge to Form Unified Voice
Katie Bascuas ·
Two nurse practitioner trade associations are joining forces to better advocate for their members and to help their…
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Marketing / CommunicationsArticleOver 5 years old
American Pet Products Association: Pets Won’t Get Left Out at Holidays
Katie Bascuas ·
The American Pet Products Association is predicting that pets may have a banner year this holiday season.
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Organizational StrategyArticleOver 5 years old
Talking Tech: Kimberly Mosley, CAE On Vetting Tech Tools
Katie Bascuas ·
American College of Healthcare Executives CIO Kimberly Mosley, CAE, on how to vet new tech tools.
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OperationsArticleOver 5 years old
Fewer Employers Block Online Shopping At Work
Katie Bascuas ·
The percentage of employers blocking access to online shopping sites dropped by almost half from last year, according…
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AdvocacyArticleOver 5 years old
Global Business Travel Association Tackles ‘Fiscal Cliff’ Scenarios
Katie Bascuas ·
New research from the Global Business Travel Association Foundation anticipates the fate of U.S. business travel spending as…
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OperationsArticleOver 5 years old
NTEN: The Nonprofit Technology Network’s Nonprofit Data Study
Katie Bascuas ·
A new study by NTEN: The Nonprofit Technology Network found that although many nonprofits are collecting data, there…
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AdvocacyArticleOver 5 years old
Association of Medical Marijuana Producers and Processors Reorganizes
Katie Bascuas ·
After a state ballot initiative legalizing the sale and possession of marijuana was approved by Washington voters last…
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LearningArticleOver 5 years old
Better Project Management Through Emotional Intelligence
Katie Bascuas ·
While managing a stressful website redesign, staff members at the Association for Professionals in Infection Control and Epidemiology…
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Meetings / EventsArticleOver 5 years old
Meetings Planners: Increased Optimism for Industry
Katie Bascuas ·
Almost a third of meeting planners expect the number of meetings to increase next year, according to a…
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Marketing / CommunicationsArticleOver 5 years old
Visit Denver Pins Marketing Hopes on Pinterest
Katie Bascuas ·
Denver’s CVB is implementing a citywide Pinterest campaign to help promote its arts week, but does the image-driven…
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OperationsArticleOver 5 years old
Tech Memo: Cloud Accounting’s Silver Lining
Katie Bascuas ·
Cloud accounting eases financial reporting for associations.
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Business DevelopmentArticleOver 5 years old
American Trucking Association: Trucking Industry Faces Driver Shortage
Katie Bascuas ·
As the number of drivers declines, the American Trucking Association is calling for its members to adapt to…
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Marketing / CommunicationsArticleOver 5 years old
Consumers Still Like Email — When It’s Done Right
Katie Bascuas ·
A survey by Blue Kangaroo found that 40 percent of consumers enjoy receiving email from their favorite brands,…
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AdvocacyArticleOver 5 years old
CTIA-The Wireless Association Dials Into Green Movement
Katie Bascuas ·
CTIA-The Wireless Association created a new Green Working Group that will focus on wireless device recycling and more…
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AdvocacyArticleOver 5 years old
With Association Support, Mass. Limits Mandatory Overtime for Nurses
Katie Bascuas ·
Massachusetts is the latest state to restrict mandatory overtime for nurses to protect patients from fatigue-induced medical errors.
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FundraisingArticleOver 5 years old
New Crowdfunding Law: Investor Interest Grows, Research Shows
Katie Bascuas ·
With a new crowdfunding law about to take effect, new data from the Crowdfunding Professional Association shows the…
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Marketing / CommunicationsArticleOver 5 years old
The Fix: Improve Your Email Marketing Efforts
Katie Bascuas ·
How should associations adapt their email marketing efforts to keep members engaged online? We Ask Ron McGrath, chief technology…
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AdvocacyArticleOver 5 years old
There’s an Association for Everything: Honey
Katie Bascuas ·
In sometimes surprising ways, associations play direct and indirect roles in bringing the products, services, and activities of…
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OperationsArticleOver 5 years old
Hurricane Sandy Travel Toll Continues to Mount
Katie Bascuas ·
Lost revenue from business travel and tourism in storm-affected areas is contributing to billions of dollars’ worth of…
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Marketing / CommunicationsArticleOver 5 years old
Strong Employer Branding Helps Nonprofits Recruit Top Talent
Katie Bascuas ·
As the internet has made job searching easier than ever, find out how some association professionals are recruiting…
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MembershipArticleOver 5 years old
Social Media Not Replacing Customer Service, Study Shows
Katie Bascuas ·
A new study on consumer behavior found that social media has less impact on buying decisions than other…
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LearningArticleOver 5 years old
Healthcare Associations Unify Graduate Medical Education
Katie Bascuas ·
A newly proposed accreditation system will certify both MD and DO graduate medical education programs in an effort…