Author
Lisa Boylan
Lisa Boylan is a former senior editor of Associations Now.
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MembershipArticleOver 2 years old
Simple Steps for Better Delivering on Member Expectations
Your members expect to receive the same level of personalization and service that they do from Amazon, Netflix,…
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LearningArticleOver 2 years old
Contractors Group Offers Resources to Help Members Manage Skyrocketing Inflation
The Associated General Contractors of America didn’t wait for members to ask them for resources to help mitigate…
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MembershipArticleOver 2 years old
Three Ways to Make the Most of National Volunteer Week
Volunteers are often the unsung heroes of organizations, and now is a great time to remedy that by…
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MembershipArticleOver 2 years old
New Economic Report Reveals Associations Have Optimistic Outlook
A new report from Marketing General Incorporated shows that associations’ resilience in crisis is being rewarded and that…
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AdvocacyArticleOver 2 years old
Library Group Fights Back Against Efforts to Ban Books
During National Library Week, the American Library Association highlighted an unprecedented number of attempts to ban books, with…
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MembershipArticleOver 2 years old
Membership Pro Tip: Good Branding Means Better Engagement
What you provide members isn’t always tangible. Sometimes it’s about a sense of belonging that makes a member…
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Meetings / EventsArticleOver 2 years old
Four Ways the Pandemic Affected Your Members
After an onslaught of not-so-great news over the past two years, a newly released Association Laboratory report on…
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Anatomy Group Reveals Discipline’s Unethical Past to Achieve a More Inclusive Future
Hiding secrets from the past is not uncommon. Confronting those secrets on a very public stage is. In…
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Membership Pro Tip: A Place to Talk About Ethics
Providing members with easy, accessible ways to talk about ethics has lots of unexpected and mutually beneficial advantages.
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LearningArticleOver 2 years old
A Collective Effort Guides a Successful Website Launch
The Massachusetts Society of CPAs recently launched a new website to provide its members with an improved user…
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FundraisingArticleOver 2 years old
Nuclear Groups Band Together to Support Ukrainian Peers
Nuclear technology does not often evoke thoughts of humanitarian aid, but several nuclear societies are coordinating to help…
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MembershipArticleOver 2 years old
Membership Pro Tip: Two Questions to Ask New Members
It turns out there is an optimal email plan for successfully engaging new members at the outset. And…
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MembershipArticleOver 2 years old
How Customer Experience Trends Can Improve the Member Experience
Lots of companies realized that customer service wasn’t cutting it anymore, so the focus shifted to customer experience…
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OperationsArticleOver 2 years old
Make Your IT Team Your Business Partner
Over the past several years, mobile, collaboration tools, cloud technology, and big data have changed the role that…
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OperationsArticleOver 2 years old
The Next Frontier for Online Communities
Online communities are a great way for members to connect, network, and collaborate. But a personal touch is…
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OperationsArticleOver 2 years old
Tech Exec to Tech Exec: Build a More Diverse Leadership Pipeline
Attracting new and diverse talent requires a more innovative approach to finding the right people. Now is the…
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OperationsArticleOver 2 years old
Better Member Engagement With Zero-Party Data
Although consumers have become savvier about protecting their digital privacy, there is still an easy and intuitive way…
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Career DevelopmentArticleOver 2 years old
Women’s History Month Has Lots to Celebrate, With Caveats
March is Women’s History Month, and while women’s fortitude has been a mainstay, the pandemic put that resilience…
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MembershipArticleOver 2 years old
Membership Pro Tip: Be There for Members in Times of Need
A simple act of kindness for a member who had lost everything in a wildfire communicated an essential…
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MembershipArticleOver 2 years old
Take a Risk-Averse Approach to Launching a New Membership Model
It’s hard to know when—or if—to adjust membership models, but the recent accelerated pace of change has created…
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FundraisingArticleOver 2 years old
“Ukraine AirLIFT” Takes Off, Delivering Supplies to the War-Torn Country
The U.S.-Ukraine Foundation is responding to the immediate needs of Ukraine by initiating flights with supplies to nearby…
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MembershipArticleOver 2 years old
Get More Meaning From Your Member Surveys
Surveys are often a routine, one-and-done reflex, when they could be providing actionable insights that improve an association’s…
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MembershipArticleOver 2 years old
Membership Pro Tip: An Integrated Member Support Team
By forming a cross-departmental staff team dedicated to member service, associations will create more value and show members…
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MembershipArticleOver 2 years old
Membership Pro Tip: Quick How-To Videos Save the Day
A more convenient way to access a member portal was a good idea. But some members needed help…
