Author
Raegan Johnson
Raegan Johnson is a contributor to Associations Now.
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LearningArticleOver 5 years old
Female Re-Enactors of Distinction Honor a Hidden Past Through Storytelling
Raegan Johnson ·
One organization gives voice to African-American women of the Civil War era. Also: How to create a culture…
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MembershipArticleOver 5 years old
Turn Your Members Into Subscribers
Raegan Johnson ·
Why your members are ready for auto-renewal plans. Also: A television ad hijacks Google Home devices.
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Meetings / EventsArticleOver 5 years old
Internal Meetings: Make Your Team Feel Valued
Raegan Johnson ·
Create a sense of camaraderie by holding more attentive internal meetings. Also: How to bounce back from a…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Facebook Plans to Certify Journalists—With Poynter’s Help
Raegan Johnson ·
Facebook partners with a journalism nonprofit to teach the news industry how to best take advantage of the…
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Marketing / CommunicationsArticleOver 5 years old
Email Strategy: How it Delivers the Traffic Goods
Raegan Johnson ·
Prioritize your email strategy to get the most from your content. Also: Don’t miss these valuable SEO resources…
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MembershipArticleOver 5 years old
Friday Buzz: Attract Millennials With Job Boards
Raegan Johnson ·
Are private job boards hindering your ability to recruit millennials? Also: Abila, Aptify, and YourMembership join together to…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: Celebrate Global Meetings Industry Day
Raegan Johnson ·
Global Meetings Industry Day honors the positive impact of meetings on communities. Also: Make your next meeting feel…
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Meetings / EventsArticleOver 5 years old
Wednesday Buzz: Design a More Dynamic Meeting
Raegan Johnson ·
Refresh your meetings by incorporating new learning techniques, panel styles, and more. Also: Are you creating goals all…
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MembershipArticleOver 5 years old
Tuesday Buzz: Speed Up Membership Growth
Raegan Johnson ·
Encourage membership growth by addressing potential trouble spots in your membership experience. Also: How to write the perfect…
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Organizational StrategyArticleOver 5 years old
Monday Buzz: Is Your Association Ready for a Digital Culture?
Raegan Johnson ·
Transforming your association to be more digitally strategic takes a radical change in mindset. Also: Don’t make these…
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Career DevelopmentArticleOver 5 years old
Friday Buzz: What Skills Will the Future Workforce Need?
Raegan Johnson ·
Will the future workforce be dominated by generalists, specialists, or something in between? Also: Twitter makes a change…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: An Oscars Vendor Keeps Its Job
Raegan Johnson ·
The Academy of Motion Picture Arts and Sciences gives its accounting firm another chance after “unacceptable” mistake. Also:…
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Meetings / EventsArticleOver 5 years old
Wednesday Buzz: Morning Advice for Event Planners
Raegan Johnson ·
Discover new ways to amp up your morning routine so you can have a more productive day. Also:…
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MembershipArticleOver 5 years old
Tuesday Buzz: Make Member Sign-Ups Easier
Raegan Johnson ·
Don’t lose potential members because of a cumbersome application form. Simplify your membership process with a few key…
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MembershipArticleOver 5 years old
Monday Buzz: What to Consider When Considering Joint Membership
Raegan Johnson ·
It sounds beneficial, but that doesn't mean you shouldn't think it through first. Here are a few challenges…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Will You Soon Be Paying for Twitter?
Raegan Johnson ·
Twitter and Medium dip their toes into the subscription-service waters. Also: Get more out of meetings by taking…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: One Way to Respond When Celebrities Criticize
Raegan Johnson ·
When one association professional heard a celebrity denigrate her industry, she decided to confront him one-on-one. Also: Check…
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Marketing / CommunicationsArticleOver 5 years old
Communication Platform Strategy: Don’t Abandon What Works
Raegan Johnson ·
The latest communications platform may not be worth your time—stick to tried-and-true tactics to reach your members. Also:…
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FundraisingArticleOver 5 years old
Tuesday Buzz: Capturing the Attention of Potential Donors
Raegan Johnson ·
Discover different ways to reach on-the-go donors. Also: IBM calls thousands of remote workers back to the office.
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Meetings / EventsArticleOver 5 years old
Friday Buzz: Celebrating American Associations
Raegan Johnson ·
American Associations Day participants headed to Capitol Hill for a day of advocacy. Also: Perfect your event email…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: Why Online Engagement Declines
Raegan Johnson ·
Achieving high online engagement rates is difficult for any group. Signs say that it may be getting even…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: Cheerios’ Buzzy Cause-Marketing Strategy
Raegan Johnson ·
General Mills generates buzz on bees with a new campaign that associations should take pointers from. Also: In…
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: Trends Shaping the Events Industry
Raegan Johnson ·
Find out how the events industry may be changing in the near future. Also: Here’s what members actually…
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FundraisingArticleOver 5 years old
Monday Buzz: Optimize Your Website for Donations
Raegan Johnson ·
Follow this optimization process to help your website generate more donations. Also: You’re invited to a snowball fight.