Author
Raegan Johnson
Raegan Johnson is a contributor to Associations Now.
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: Protecting Event Spaces
Event spaces are adapting new technologies to make attendees safer. Also: data-backed steps to improve your Instagram strategy.
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MembershipArticleOver 5 years old
Monday Buzz: What Membership Leaders Get Right
What’s the secret to a thriving membership program? Industry leaders reveal what has worked best for them. Also:…
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Meetings / EventsArticleOver 5 years old
Friday Buzz: Have More Fun at Your Next Meeting
Don’t leave fun out of your next conference. Keep people coming back for more with these enjoyable activities.…
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GovernanceArticleOver 5 years old
Wednesday Buzz: PowerPoint Isn’t Always the Answer
One public speaking expert says words matter more than pictures when it comes to delivering an impactful message.…
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MembershipArticleOver 5 years old
Tuesday Buzz: Fighting for Hotel Housekeepers
Most hotel service workers get a tip, with housekeepers being a notable exception. The New York Times explores…
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MembershipArticleOver 5 years old
Monday Buzz: Wanna Retain Members? Pick Up the Phone
Don’t just rely on email to retain members. A phone call may be more effective. Also: Halloween tricks…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Understanding Facebook’s Algorithm
What every marketer needs to know about how their posts show up in people's news feeds. Also: how…
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MembershipArticleOver 5 years old
Wednesday Buzz: Online Community Insight
Online communities can reveal a treasure trove of local chapter information to national chapters. Also: Are leadership development…
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: Build a Better Workshop
Looking for conference attendees to speak up more? Here’s how to encourage more engagement in your meeting workshops.…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: Association Management Frights
These association heart attacks are more frightening than any Halloween scare. Also: Facebook takes a page from Pinterest.
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Why Mastercard Decided to Ditch Signatures
Mastercard's decision to not require signatures for purchases reflects a push toward simplicity that might prove inspiring for…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: Direct Mail Stays Strong
Even in the rush to become "digital first," direct mail still has a serious role to play in…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: One Retailer’s Surprisingly Effective Strategy
How the Dollar General chain has found success by targeting a market no other retailer seems to want. Also:…
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MembershipArticleOver 5 years old
Tuesday Buzz: How Do You Boost Member Engagement?
There’s more nuance to membership engagement than you may think. Also: how to create an ambassador program for…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: How The Points Guy Made It Big
How the CEO of ThePointsGuy.com turned his hobby into a lucrative career. Also: Make the most out of…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: Twitter’s New Event Showcase
Twitter's latest feature, "Happening Now," puts the spotlight on events. Also: How to make changes in a stubborn…
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Conscious InclusionArticleOver 5 years old
Wednesday Buzz: How Men and Women See Progress in the Workplace
Opposing views on progress may account for the lack of gender equality in leadership roles. Also: Lessons for…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: A Convention Center’s Funny Ad
Hartford's Connecticut Convention Center uses a hilarious new video to promote the city as a great destination for…
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MembershipArticleOver 5 years old
Friday Buzz: NBA Standardizes Fantasy Basketball
The NBA delivers an official way for fans to engage with fantasy basketball. Also: Your association may be…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: Host Your Next Meeting at WeWork?
Find out why coworking spaces may be the venue destination solution you’ve been looking for. Also: Collaboration is…
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Meetings / EventsArticleOver 5 years old
Wednesday Buzz: Maximize Your Speakers
How to set your speakers up for success. Also: Find out how to take breaks the right way.
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Marketing Needs a Journalism Revolution
Many marketing departments are falling behind, but journalists can help them catch up. Also: American email habits may…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Declining Facebook Numbers?
Facebook Page engagement numbers have declined across the board. Try these tactics to get them back up. Also:…
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FundraisingArticleOver 5 years old
Thursday Buzz: Keep Donors Donating
Care2 shares several ways to keep your donors coming back year after year. Also: Looking to hire a…
