Author
Samantha Whitehorne
Samantha Whitehorne is a former editorial director of Associations Now in Washington, DC.
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Meetings / EventsArticleOver 5 years old
Cancel, Postpone, Go Virtual? How to Make Critical Decisions About Your Meetings
A look at how three associations came to decisions related to their group’s largest event and often biggest…
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Meetings / EventsArticleOver 5 years old
How to Develop Virtual Networking Opportunities
Since lots of people attend conferences for the opportunity to network with fellow attendees and speakers, many meeting…
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Meetings / EventsArticleOver 5 years old
Smart Business: A Four-Year Phaseout for Your Onsite Guide
A way to eliminate your printed onsite guide.
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Meetings / EventsArticleOver 5 years old
Three Quick Transitions to Virtual Meetings
While growing concerns about COVID-19 have caused events big and small to postpone or cancel, many associations hustled…
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Meetings / EventsArticleOver 5 years old
How the Events Industry Is Coming Together Amid COVID-19
Despite the large economic hit the meetings sector is dealing with due to coronavirus, industry professionals, venues, and…
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Meetings / EventsArticleOver 5 years old
Venues and Destinations Use Virtual Planning Tools for Clients
With meeting planners unable to travel for site visits and tours, more of these face-to-face processes are moving…
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Meetings / EventsArticleOver 5 years old
Tips for Hosting a Successful Virtual Event From a Group That Did It
After CoreNet Global postponed its Global Summit in Singapore due to coronavirus, the association created a free virtual…
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Meetings / EventsArticleOver 5 years old
How to Help Your Meeting Participants Get Comfortable With Virtual Events
As more events go virtual, it’s important that you give staff, attendees, speakers, and exhibitors the information and…
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Meetings / EventsArticleOver 5 years old
Associations Prep and Debut Virtual Conference Options
With coronavirus causing many groups to rethink face-to-face meeting plans, some have turned to virtual offerings as way…
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Meetings / EventsArticleOver 5 years old
Three Ways to Get Better Feedback About Your Conferences
Post-event attendee evaluations can reveal where your conference hit it out of the park and where it struck…
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Executive LeadershipArticleOver 5 years old
#ASAEIdeas20: Think Different, Be Different
Monday’s Main Stage speakers encouraged attendees to think differently about failure, confidence, and data as a way to…
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Conscious InclusionArticleOver 5 years old
How Diversity Leads to Stronger Leaders and Better Decisions
At ASAE’s 2020 Great Ideas Conference on Sunday, the two Main Stage Speakers pushed association leaders to prioritize…
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Meetings / EventsArticleOver 5 years old
World Health Organization Publishes Coronavirus Event-Planning Guide
As concern about the coronavirus grows, the World Health Organization recently released a report with recommendations about keeping…
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Meetings / EventsArticleOver 5 years old
Could Audience Curation Boost the Onsite Experience?
A lot of thought and time goes into curating speakers and sessions for association conferences. But would curating…
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Meetings / EventsArticleOver 5 years old
Is a Conference Ombuds Program Right for Your Association?
Attendee safety is a top priority for associations, which is why some are hiring conference ombuds to serve…
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Meetings / EventsArticleOver 5 years old
A Strategy for Boosting Early-Attendee Registration
The problem. The American Institute of Steel Construction always had a successful annual conference, but late attendee registration was…
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Meetings / EventsArticleOver 5 years old
How to Help Managers Prepare Their Employees to Attend Your Events
While an attendee’s experience is typically thought to be the responsibility of the meeting pros who put it…
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Meetings / EventsArticleOver 5 years old
Capture Attendee Attention With Experiential Marketing Campaigns
A new Eventbrite report makes the case for embracing experiential marketing tactics in 2020 to grow your audience…
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Meetings / EventsArticleOver 5 years old
Five Ways to Make Attendees Feel Appreciated and Welcome
Attendees take time away from the office and spend money to attend your events. Are you doing everything…
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Meetings / EventsArticleOver 5 years old
How to Ease First-Time Attendee Anxiety
The Grant Professionals Association always had a first-timers’ breakfast at its annual conference, but it was outdated, and attendees…
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Meetings / EventsArticleOver 5 years old
Event Planning Lessons From the Jeopardy! “Greatest of All Time” Tournament
The game show’s tournament of champions was a ratings juggernaut, thanks to its memorable contestants and creative format.…
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Meetings / EventsArticleOver 5 years old
Meetings Memo: Newbie Navigators
The Grant Professionals Association uses a new strategy to ease first-time attendee anxiety.
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Meetings / EventsArticleOver 5 years old
Smart Business: Get a Jump Start
A strategy for boosting early attendee registration.
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Meetings / EventsArticleOver 5 years old
Should Your Next Conference Have a Plant-Based Menu?
This year’s Golden Globes served an entirely plant-based menu for the first time. With more of your attendees…
