Tag
Advertising
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Marketing / CommunicationsArticleOver 5 years old
Marcellus Shale Coalition Sponsors Ad Before “Promised Land”
Think everyone goes to the movies just for fun? The Marcellus Shale Coalition tries to pull double duty…
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Marketing / CommunicationsArticleOver 5 years old
Newspaper Association of America: Group Reports Wide Industry Losses
Print revenue has continued its decline, and online revenue has not filled the gap, the Newspaper Association of…
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Marketing / CommunicationsArticleOver 5 years old
Online Publishers Association: Brands Favor Premium Content
A new study from the Online Publishers Association shows that marketers prefer their brand-focused campaigns to be associated…
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Marketing / CommunicationsArticleOver 5 years old
Association Touts Benefits of Data-Driven Marketing
A new initiative of the Digital Marketing Association, combating negative publicity and scrutiny from lawmakers, will tell consumers…
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AdvocacyArticleOver 5 years old
Be Happy: Associations Buying Positive Political Ads
Trade groups are spending heavily on political ads — but rather than going negative, many of the ads…
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Digital Advertising Alliance Snubs “Do Not Track” Rules
The Digital Advertising Alliance won’t penalize firms that ignore browsers which enable “Do Not Track” by default —…
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Career DevelopmentArticleOver 5 years old
Advertising Women of New York Turns 100, Celebrates With Magazine Cover
Advertising Age magazine honors the women who helped build the ad industry. Also: AWNY offers members student-loan help.
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Marketing / CommunicationsVideoOver 5 years old
Everything You Wanted to Know about Marketing But Were Afraid to Ask
Please provide final marketing copy. Have fun and learn to compromise. Mistakes happen so don't make excuses, offer…
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Members onlyMarketing / CommunicationsTemplateOver 5 years old
NATE – Request for Proposal Seeking Advertising/Marketing Agency
A request for proposals from North American Technician Excellence (NATE) seeking an advertising and marketing agency to build…
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Members onlyMarketing / CommunicationsTemplateOver 5 years old
Austin Board of REALTORS® Public Awareness Campaign Components
Materials from the Austin Board of REALTORS (ABoR) public awareness campaign, including a description of its outreach DVD…
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Members onlyMarketing / CommunicationsTemplateOver 5 years old
ASHA Web Linking Policy
A web linking policy from ASHA that distinguishes general links from sponsored links and sets guidelines for when…
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Members onlyMarketing / CommunicationsTemplateOver 5 years old
APICS International Conference & Exposition Sponsorship and Advertising Opportunities Brochure
A sponsorship and advertising brochure from APICS for its 2002 international conference and exposition, describing the audience and…
