Tag
Business
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MembershipArticleOver 5 years old
Should Your Association Consider Adding a Gen Z Membership Tier?
With a recession, a pandemic, and a tough job market, some associations are looking to target Generation Z…
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Marketing / CommunicationsArticleOver 5 years old
Three Steps to Help Your Marketing Department With Revenue Attribution
In the COVID-19 economy, generating revenue is crucial, and marketing departments being able to attribute revenue to their…
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Career DevelopmentArticleOver 5 years old
Black Nurses Group Offers Free Mental Health Services to Members
Caring for patients, family members, and others during the pandemic has heaped tons of stress and anxiety on…
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Business DevelopmentArticleOver 5 years old
Five Associations That Landed Nondues Revenue in 2020
With strategies as varied as attracting new sponsors to revamping product development, some associations have found innovations in…
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FundraisingArticleOver 5 years old
Weekly Now: #GivingTuesday’s Banner Year
The organizer of the annual charitable holiday says donations surged in 2020. Also: tips for curating content more…
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AdvocacyArticleOver 5 years old
COVID-19 Relief Talks Gain New Life
After months of stalemate, a new framework for coronavirus relief developed by a bipartisan group of senators has…
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Marketing / CommunicationsArticleOver 5 years old
How to Create a Social Media Policy That Protects Your Association
Strong social media policies not only inform employees and volunteers but also help reduce statements that could damage…
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Marketing / CommunicationsArticleOver 5 years old
Thinking of a Podcast? Here Are Four Tips To Do Things Right
The popularity of podcasting means you might have to double down on the strategy when bringing your message…
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AdvocacyArticleOver 5 years old
ASAE, Business Groups Raise Concerns About Small Business Loan Questionnaires
The Small Business Administration's "loan necessity" questionnaires seek information beyond what was required on PPP loan applications and…
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Meetings / EventsArticleOver 5 years old
Six Tips for a Successful Virtual Thanksgiving
Celebrating turkey day remotely? A few associations have offered ways to transition the festivities to an online setting.
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FundraisingArticleOver 5 years old
Weekly Now: Giving Remains Strong Ahead of Giving Tuesday
A new report from Classy finds that the pandemic is not putting a damper on charitable giving this…
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AdvocacyArticleOver 5 years old
Hearing Highlights Hurdles for Pandemic Risk Insurance
While ASAE and the business community back legislation that would protect groups from business interruption losses resulting from…
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MembershipArticleOver 5 years old
You Got Through 2020. It’s Time to Keep the Momentum Going in 2021.
2020 taught us a lot about strategic planning—this is what associations can do about it.
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Realtors Expand Code of Ethics to Include Members’ Personal Conduct
After receiving numerous complaints about members’ comments on social media, the National Association of Realtors’ Board of Directors…
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Marketing / CommunicationsArticleOver 5 years old
How to Create a 2021 Communications Plan That Shows Value
While 2020 has left many associations reeling, that doesn’t have to be the case in 2021. A good…
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Conscious InclusionArticleOver 5 years old
Weekly Now: Congressional Staffers Push for Diversity Gains
With Congress increasingly reflecting the U.S. population, groups representing congressional staff are pushing for the same among senior…
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AdvocacyArticleOver 5 years old
Association Aims to Boost Breweries on Small Brewery Sunday
As small businesses face uncertainties, the Brewers Association is generating support for small breweries to help them maintain…
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Meetings / EventsArticleOver 5 years old
Four Steps to Improve Gender Equity in Remote Meetings
Recent research shows that workplace meetings held remotely often blunt women’s voices. Communication expert Carol Vernon says that…
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MembershipArticleOver 5 years old
What Is the Value and Importance of Associations Today?
Here, we break down what members want and how virtual member engagement is creating new paths for association…
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Business DevelopmentArticleOver 5 years old
Pandemic Spurs Launch of Independent Radio Broadcasters Group
Seeking to help small, independent radio stations maintain revenue during the pandemic and beyond, the Independent Broadcasters Association…
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Marketing / CommunicationsArticleOver 5 years old
Weekly Now: Hotels Find a COVID-19 Niche
Hotels around the country are attracting consumers by playing up their productivity value. Also: An association exec reflects…
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Career DevelopmentArticleOver 5 years old
COVID Silver Linings: Living Life
Life effectively ground to a halt eight months ago and we all retreated to our homes, experiencing the…
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LearningArticleOver 5 years old
New Education Network Lets Members Earn Certification Credits at Universities
The National Association of Corporate Directors’ new education network allows members to earn continuing-education credits from top-tier university…
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Marketing / CommunicationsArticleOver 5 years old
Could Film Be the Medium for Telling Your Members’ Stories?
The Emergency Nurses Association found creative success with a documentary film about the lives of its members—and was…
