Tag
fan engagement
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MembershipArticleOver 5 years old
Data Nugget: Onboarding Boosts Online Engagement
In its “State of Community Management 2015” report, The Community Roundtable called a new-member onboarding program a “quick…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Keeping Volunteers Engaged
Strategies to ensure volunteers don’t suffer from burnout or disengagement. Also: A tech giant embraces a major revamp…
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Marketing / CommunicationsArticleOver 5 years old
The Keys to a Successful Video Strategy
In early 2014, staff at the Aircraft Owners and Pilots Association began hearing some troubling news involving its…
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MembershipArticleOver 5 years old
Reflections on Membership From #ASAE15
The 2015 ASAE Annual Meeting & Expo had no shortage of ideas and opinions on the current state…
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LearningArticleOver 5 years old
How to Get an Expert Audience With an Idea Generator
A new way to get attendees participating
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: Flipping Your Engagement Perspective
A new way of thinking could entirely reverse your association's perspective on the relationships fueling member engagement. Plus:…
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Marketing / CommunicationsArticleOver 5 years old
Jeffrey Cufaude: One Session, Many Approaches
How many kinds of learning can you fit into an hour? The answer, according to MM&C Conference presenter…
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LearningArticleOver 5 years old
How Closely Were You Reading This Week? Take Our Quiz to Find Out
This week’s news quiz features a public awareness campaign that just turned 100, a new survey highlighting the…
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MembershipArticleOver 5 years old
This Gnome Knows Membership
At right: Roamey the Gnome, roaming mascot of membership, Kentucky Pharmacists Association, Frankfort, Kentucky Associations Now: What drew…
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MembershipArticleOver 5 years old
Membership Memo: Value of a Lifetime
Introducing lifetime value: The multiplier metric that goes beyond today’s dues.
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MembershipArticleOver 5 years old
Rules of Engagement: This Gnome Knows Membership
The traveling mascot of the Kentucky Pharmacists Association shares his advice on member engagement.
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Marketing / CommunicationsArticleOver 5 years old
Hermit Crab Association Reshapes Baseball Team’s Planned Giveaway
The Southern Maryland Blue Crabs planned to give a free hermit crab to the first 1,000 fans to…
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MembershipArticleOver 5 years old
From New to Loyal: How to Bridge the Engagement Gap
The author of a new book on membership shares how businesses beyond the association realm are rewarding desired…
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MembershipArticleOver 5 years old
Friday Buzz: Should You Build That Online Community?
Why market research is important to do before you dive too deep into building that private hub for…
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MembershipArticleOver 5 years old
NAHB Asks Members for Video Endorsements
Who better to explain the benefits of membership than members? The National Association of Home Builders recently announced…
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MembershipArticleOver 5 years old
Why People Love This Association’s Membership Mascot
At the Kentucky Pharmacists Association, Roamey the Gnome is popular guy. He travels the state, posing for pictures…
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MembershipArticleOver 5 years old
Tuesday Buzz: Let’s Talk Member Rewards
How rewards can encourage good member behavior. Also: Automating unstructured tools is the next step in smoothing out…
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LearningArticleOver 5 years old
Wednesday Buzz: Your Attention Span is Getting Shorter
How to ensure attendees don't lose attention when … whoa, shiny object! Also: The National Association of Realtors…
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MembershipArticleOver 5 years old
Surge: Membership Lessons From a Discontinued Soda
The cult of Surge convinced Coca-Cola to bring the soda back, and the reason it did is one…
