Tag
Member Engagement
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MembershipArticleOver 5 years old
Five Tips to Attract and Engage the Next Generation of Leaders
If your association has encountered challenges as a result of COVID-19, you are probably asking yourself how to…
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MembershipArticleOver 5 years old
Four Language Pitfalls Associations Should Avoid in Member Surveys
Member surveys can help you make good business decisions, but poorly worded questions can create misleading or biased…
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Conscious InclusionArticleOver 5 years old
Seven Steps to Successful DEI Training
The School Nutrition Association has consistently offered its members diversity, equity, and inclusion training. However, as many other…
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Marketing / CommunicationsArticleOver 5 years old
Make the Most of Print to Fight Digital Fatigue and Build Member Engagement
On any given day, I spend a lot of time staring at screens, and I bet that you…
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Meetings / EventsArticleOver 5 years old
4 Lessons Associations Have Found Indispensable In Surviving And Thriving In 2021
Associations had to adapt quickly over the last year, and learned some invaluable strategies along the way.
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MembershipArticleOver 5 years old
Top Ways to Analyze Visitor Website Engagement
Now more than ever, associations must demonstrate value to retain their members. One of the keys to accomplishing…
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MembershipArticleOver 5 years old
New Strategic Plan Puts Focus on Member Growth and Experience
When the National Association of Insurance and Financial Advisors created its new strategic plan, it sought member input.…
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LearningArticleOver 5 years old
In 2020, It Was All About Creating a Guide. Now, You Can Really Get Inventive.
Associations can use a year’s experience mastering the virtual world to excel in future endeavors.
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MembershipArticleOver 5 years old
Six Ways to Show a Strong Value Proposition
Will people renew their memberships this year? It’s hard to predict. So much has changed that will affect…
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MembershipArticleOver 5 years old
Membership Pro Tip: Renew Now, Pay Later
Giving members the option of a dues grace period can be mutually beneficial.
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Meetings / EventsArticleOver 5 years old
How Associations Can Thrive in a “Virtual Everything” World
Why preparing for the worst can shake out your best.
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MembershipArticleOver 5 years old
Tips for a Successful Online Member Community Launch During COVID-19
In 2017, the American Association of Colleges of Pharmacy launched AACP Connect, an online community platform for our…
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Conscious InclusionArticleOver 5 years old
Reap the Benefits of Identity-Based Member Communities
Successful associations work hard at creating a sense of belonging for members. They often do this by organizing…
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MembershipArticleOver 5 years old
Membership Pro Tip: Engage Members From the Get-Go
Finding out what a member wants from your association as soon as they join establishes an immediate connection…
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MembershipArticleOver 5 years old
Which Community KPIs Should Associations Pay Attention to in 2021?
Vanity metrics are nice, but your key performance indicators should focus on the relationship between engagement and business…
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Meetings / EventsArticleOver 5 years old
Planning for an Uncertain Future Requires Open Ears, Communication, and Empathy
How associations can plan for efficient shutdowns and safe reopenings.
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Organizational StrategyArticleOver 5 years old
Tips for Navigating a New Membership Terrain
Associations long relied on the same channels to engage, recruit, and retain members. And then everything changed. Now…
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MembershipArticleOver 5 years old
Give Your Members Safe Spaces to Connect
What do you do when your members have too many choices for online engagement? Don’t add to their…
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Meetings / EventsArticleOver 5 years old
Six Tips for Hosting a Virtual Speed-Networking Event
Association professionals have a unique opportunity to explore new ways of bringing members together and encouraging idea sharing…
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Conscious InclusionArticleOver 5 years old
Five Ways Associations Can Elevate Their Industries, Members, and Staff
Research has shown that younger generations, including my fellow millennials, are purpose driven. It is this drive that…
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Meetings / EventsArticleOver 5 years old
Where Associations Need to Focus Their Efforts in 2021
As associations adapt to challenges ushered in by the global pandemic, new research by Personify provides a guidepost…
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Career DevelopmentArticleOver 5 years old
Career Journeys Have Been Derailed. Here’s How Associations Can Fix Them.
A turnkey tech solution to become the go-to career hub for members.
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MembershipArticleOver 5 years old
Membership Pro Tip: Member Orientation Webinars
A series of recorded member orientation webinars helps introduce an association to members who don’t typically come to…
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MembershipArticleOver 5 years old
Three Ways to Boost Membership Renewal With Video
Looking for ways to increase membership renewal in 2021? Sounds like a plan. And adding video to that…
