Tag
Membership
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Marketing / CommunicationsArticleOver 5 years old
Turn Member Influencers Into Industry Ambassadors
If you have members who are influential in your industry or profession, consider putting them to work as…
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MembershipArticleOver 5 years old
Data: Members’ Top-of-Mind Topics
In a survey by Naylor Association Solutions exploring the state of communications in associations, respondents ranked the topics…
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MembershipArticleOver 5 years old
Membership Hack: Ask the CEO Anything
The CEO of the National Association of the Deaf encourages members to ask him about whatever is on…
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MembershipArticleOver 5 years old
First-Year Renewal Issues? Tweak Your Onboarding Strategy.
A new GrowthZone survey indicates that many associations struggle to retain first-year members. If your organization is one…
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Marketing / CommunicationsArticleOver 5 years old
Membership Hack: Super Bowl Wager
Members of the Home Furnishings Association placed a friendly wager in advance of Super Bowl LIV. The $1,000…
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MembershipArticleOver 5 years old
Want to Put Members in the Spotlight? Take Better Photos.
A professional photographer shares tips on how to put members front and center in the photos you take…
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Meetings / EventsArticleOver 5 years old
Membership Hack: Karaoke Battle
Can your members carry a tune? You’ll find out if you put on a karaoke fundraiser, like the…
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Marketing / CommunicationsArticleOver 5 years old
How an Iowa Business Association Gets Members Prepped for the Caucus
With candidates taking over the state in the months ahead of the Iowa Caucus, the Iowa Association of…
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Career DevelopmentArticleOver 5 years old
Give Young Members a Greater Leadership Voice
To cultivate its pipeline of future leaders, the National Automatic Merchandising Association evolved its Emerging Leaders Network to…
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Realtors Roll Out Program to Fight Housing Discrimination
On the heels of a news story saying real estate agents treated clients differently based on race, the…
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Don’t Downplay Your Members’ Data Privacy Concerns
More than four-fifths of Americans surveyed by Pew said the risks of corporate data use weren’t worth the…
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MembershipArticleOver 5 years old
Apply UX Design to Ease Members’ Online Experience
Principles of user experience design can help associations help their members move easily around their websites and other…
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MembershipArticleOver 5 years old
Membership Memo: Element of Surprise
Make magic for members with a big reveal. Here’s how the Association for Advancing Physician and Provider Recruitment…
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MembershipArticleOver 5 years old
Rules of Engagement: When to Offer Dues Waivers?
In life’s critical moments, consider skipping the invoice by offering dues waivers.
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Marketing / CommunicationsArticleOver 5 years old
Data Point: Top-of-Mind Topics
To create valuable member benefits, services, and content, you have to know what’s on members’ minds.
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MembershipArticleOver 5 years old
Membership Hack: Easier Transitions for Student Members
Students can get lost in the membership shuffle, especially as they move from school into careers. Here’s how…
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MembershipArticleOver 5 years old
What Do You Call Your Global Members?
The terms an association uses to describe its members can say a lot about what it thinks of them.…
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MembershipArticleOver 5 years old
Three Ideas to Ramp Up Digital Member Engagement
Associations pros frequently cite member engagement as a top challenge, and many of the most effective ways to…
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Career DevelopmentArticleOver 5 years old
Membership Hack: A Conference Led by Young Members
The International Casual Furnishings Association highlights young members’ voices at an annual educational conference. Millennial and Gen Z…
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MembershipArticleOver 5 years old
Daily Buzz: Stay in Touch With Lapsed Members
Encourage membership renewals from lapsed members with these three strategies. Also: how to drown out the distractions and…
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MembershipArticleOver 5 years old
Three Trends to Boost Nondues Revenue in the New Year
As 2020 dawns, many associations are looking to make sure they have a steady influx of revenue streaming…
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Meetings / EventsArticleOver 5 years old
Daily Buzz: Why Education Should Go Beyond Conferences
Continuing education matters, but should it come just from meetings? Research shows members might want other options. Also:…
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MembershipArticleOver 5 years old
Top Tips and Tricks From 2019 Membership Hacks
In the weekly Membership Hack column, we share small ways that associations save time, money, and resources while…
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MembershipArticleOver 5 years old
Are Chatbots Worth the Investment?
Recent technological breakthroughs in natural language processing, machine learning, and voice recognition software mean chatbots now present a…






















