Tag
Membership
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Organizational StrategyArticleOver 5 years old
Lunchtime Links: The Appeal of “Unmembership”
Could the framework of membership be holding your organization back from its true goals? Also: Why two stressed-out…
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MembershipArticleOver 5 years old
New Releases: Members for the Long Haul
A comprehensive new book covers the art of membership recruitment, engagement, and retention.
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Marketing / CommunicationsArticleOver 5 years old
International Studies Group Draws Scorn Over Blogging Mandate
Academics often rely on personal blogs to push forward ideas—and an association's proposal to limit that activity for…
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MembershipArticleOver 5 years old
Looking Beyond the Membership Numbers
The rise of a third-party online community for doctors could be viewed as a cautionary tale for associations—or,…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: The Art of Member Communication
Get into your members’ minds by listening to what they have to say. Plus: Want to keep top…
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MembershipArticleOver 5 years old
Lunchtime Links: The Limits of “Young Professional”
Are your younger members missing out on larger opportunities within your association via your "young professional" group? Also:…
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MembershipArticleOver 5 years old
Do You Know Your Members’ Engagement Potential?
More engagement equals more renewals, right? Maybe not. The new book The Art of Membership explains that some…
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MembershipArticleOver 5 years old
Social Media Roundup: The Ever-Changing Membership Journey
Your association's place along the membership journey. Plus: Give your voter turnout a boost by considering past endeavors…
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MembershipArticleOver 5 years old
New Social Network for Doctors Outpaces AMA Membership
The success of a young social network for doctors serves as a reminder that associations need to keep…
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MembershipArticleOver 5 years old
What If Membership Was Front-Page News?
Most decisions to join an association don't end up in the newspaper. But one association whose members are…
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LearningArticleOver 5 years old
Social Media Roundup: Emphasize Your Online Community’s Value
Nurture your association’s online community by reminding members just why they should log back on. Plus: A new…
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Deadspin’s Baseball Hall of Fame Stunt Draws Attention
In a move designed to protest the "avalanche of sanctimony" around the Baseball Hall of Fame vote, a…
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MembershipArticleOver 5 years old
What We (and You) Said About Membership in 2013
It's not too late for one last year-in-review blog post, is it? Take a few minutes to explore…
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MembershipArticleOver 5 years old
Social Media Roundup: How to Reel In The Membership Renewals
Tips to nudge long-timer members into renewing and prospective ones into signing up. Plus: There are 71 million…
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LearningArticleOver 5 years old
Lunchtime Links: In Defense of Generation X
The unsung Generation X definitely deserves some of your attention. Also: Become a well-oiled machine for learning in…
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MembershipArticleOver 5 years old
How the Boy Scouts Implemented Their Landmark LGBT Policy
As of January 1, the youth scouting organization now has a policy allowing gay youths—and while LGBT groups…
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MembershipArticleOver 5 years old
Lunchtime Links: Leading Your Clan Of Loyal Volunteers
How to staff a committee of volunteers while letting them take the lead. Plus: Make sure you’re selling…
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MembershipArticleOver 5 years old
Why Mission Comes Before Membership
One association executive implores associations to restore volunteerism and mission as their primary pursuits and to remember that…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Don’t Just Talk—Listen to Your Members
Get into members' minds by listening to what they have to say instead of driving the conversation yourself.…
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MembershipArticleOver 5 years old
Not Feeling the Cheer: Customer Rage on Rise, New Survey Says
In a new Arizona State University study, more than half of all respondents said they have dealt with…
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Stop Member Complaints Before They Go Viral
Why everyone at your organization plays a role in customer service. Plus: a replacement for the old company…
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Marketing / CommunicationsArticleOver 5 years old
Word-of-Mouth: Putting Engagement into Member Hands
The value of word-of-mouth efforts in the age of social. Plus: How social media has shifted the way…
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MembershipArticleOver 5 years old
When a Member Group Wants More Attention
If a niche within your membership feels underserved, you can either adapt to meet its needs or let…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: How to Tackle Your Competition
Give your members what your competition provides... and more. Plus: What your cursive writing says about you.
