Tag
Social Media
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FundraisingArticleOver 5 years old
CAWineStrong Aids Counties Recovering From Wildfires
After a massive wildfire blazed through Northern California’s wine country in October, a group of winegrower associations launched…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: Advocating on Social Media? Here’s What You Should Know
Social media platforms are powerful tools for advocacy, but constant algorithm updates mean your social strategy has to…
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Marketing / CommunicationsArticleOver 5 years old
Thinking Twice About Investing in Social Media Ads?
If so, you wouldn’t be alone. Two of the world’s largest consumer goods companies have made waves by…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: How Smartphones Are Driving Internet Growth Globally
More than a quarter of a billion people first got online last year in part thanks to their…
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Marketing / CommunicationsArticleOver 5 years old
How Associations Can Respond to Facebook’s Changes
The social-media giant is diminishing the role of brands, including associations, in its News Feed. One content marketing…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Make New Moves on Social Media
Refresh your social strategy by experimenting with exciting new features from social platforms. Also: Seemingly harmless leadership habits…
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: Give Young Members Their Own Group
Want to keep your millennial and Gen Z members engaged? Create a group within your organization that’s just…
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Marketing / CommunicationsArticleOver 5 years old
Making Sense of Facebook’s Discouraging News Feed News
The massive social network, which has helped reshape the way we communicate with others, is having a hard…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: 2018 Trends That Will Affect Associations
SmithBucklin releases a new report that offers up insights and 2018 trends that associations should keep top of…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Facebook Turns Its Back on Publishers
Facebook is making major changes to the news feed that will most likely affect the organic reach of…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Make the Best of Twitter in 2018
Should nonprofits leave Twitter in the dust of 2017? Beth Kanter says key features mean the platform still…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Engagement Scores for the Real World
Association Success reveals how to make engagement scores more meaningful. Also: Six ways to create more successful tweets.
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MembershipArticleOver 5 years old
Membership Hack: Reinforce Members’ Resolutions
The American Nurses Association’s #fitnursefriday social media campaign engages members and keeps them accountable for their New Year's…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: Add Audio to Your 2018 Marketing Strategy
Audio marketing has evolved far past radio spots. Learn some tips to integrate audio into your marketing strategy.…
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Marketing / CommunicationsArticleOver 5 years old
Association of National Advertisers’ Latest Acquisition Aims for Word of Mouth Buzz
ANA, which has acquired a number of smaller groups in recent years, announced the latest addition to its…
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: What a Social Response Team Does for AARP
AARP puts in an incredible amount of effort to respond to all Facebook comments, and it pays off…
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Marketing / CommunicationsArticleOver 5 years old
Marketing Lessons From Clickbait Content
Everywhere consumers turn—social media, email, television, mobile devices—they are saturated with messages fighting for their attention. On average,…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: Finding the Spark in Social Media Again
If social media delivers you more doom and gloom than inspiration, check out these tips for rediscovering the…
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Career DevelopmentArticleOver 5 years old
Social Media Do’s and Dont’s for Job Seekers
What’s a surprising mistake job seekers make when using social media? They are so worried that recruiters will…
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Marketing / CommunicationsArticleOver 5 years old
I Can’t Live Without My … BuzzSumo
“A massive part of my job is content creation, distribution, and management. To do that, I really need…
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A Pledge to Support Civility
Many of your members likely use social media to share and connect online, but those same platforms can…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: The Best Ways to Liveblog Events
Liveblogging is a great way to connect and engage with event attendees and your targeted audience. Also: How…
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Marketing / CommunicationsArticleOver 5 years old
Do You Have a Strategy for Recruiting Next-Gen Members?
To bring in more millennial members and recruit the Gen-Z young people who are following them into the…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Understanding Facebook’s Algorithm
What every marketer needs to know about how their posts show up in people's news feeds. Also: how…























