Author
Anita Ferrer
Anita Ferrer is a contributor to Associations Now.
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Career DevelopmentArticleOver 5 years old
Diane von Furstenberg: Why Confidence Doesn’t Just Require Practice
Anita Ferrer ·
Some lessons in confidence from fashion entrepreneur Diane von Furstenberg. Also: The Nonprofit Times' annual report highlights why…
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Marketing / CommunicationsArticleOver 5 years old
Hospitality Industry: The Future of Hotel Stays
Anita Ferrer ·
Hotels have plenty of eco-friendly and tech-savvy ideas in store for their guests. Check out what the hospitality…
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Marketing / CommunicationsArticleOver 5 years old
Learn from Buzzfeed: Where’s the Emotion in Your Content?
Anita Ferrer ·
What your association can learn from BuzzFeed’s overall content creation strategy. Also: How does your organization measure success?…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Keep Mobile Apps in Your Event Arsenal
Anita Ferrer ·
A recent study shows that for many event organizers, creating a mobile app for an event is essential.…
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Organizational StrategyArticleOver 5 years old
Organizational Growth: Time to Trim the Weeds
Anita Ferrer ·
How do you measure your organizational growth? With the right approach, you can help ensure you grow the…
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Meetings / EventsArticleOver 5 years old
Industry Professionals: Make Your Next Event A Show
Anita Ferrer ·
Give a performance that will "wow" your audience during your upcoming event. Also: Everything you need to know…
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LearningArticleOver 5 years old
Change How Your Conference Teaches Attendees
Anita Ferrer ·
Learning booths and shorter, more intimate presentations promote a closer bond between exhibitors and conference attendees. Also: Why…
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MembershipArticleOver 5 years old
Keep Your Connections in Line WIth LinkedIn Contacts
Anita Ferrer ·
LinkedIn Contacts helps you keep all your professional contacts in one place, and more. Also: Your younger employees…
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MembershipArticleOver 5 years old
Steve Largent: An Early Adopter’s Path to Leadership
Anita Ferrer ·
How CTIA’s chief executive went from sponsoring an early cellphone company to leading one of the most important…
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Marketing / CommunicationsArticleOver 5 years old
Responding To A Crisis Situation Via Social Media
Anita Ferrer ·
During a crisis situation, tone is everything, and as the Boston tragedy showed, a careful, reverent response is…
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Marketing / CommunicationsArticleOver 5 years old
Thinglink: Give Your Facebook Page Quick Interactivity
Anita Ferrer ·
The interactive image-sharing tool ThingLink recently spread its wings to Facebook. Could it be just the perk your…
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Meetings / EventsArticleOver 5 years old
Gen X and Gen Y: A Younger Generation Gap
Anita Ferrer ·
Study shows gen X and gen Y bring different mindsets and expectations to events and conferences. Also: When…
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AdvocacyArticleOver 5 years old
Flight Attendants Groups Score Victory in TSA Knives Flap
Anita Ferrer ·
How flight attendants groups were successful in lobbying against TSA’s security policy change. Also: Step away from the…
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Marketing / CommunicationsArticleOver 5 years old
Online Community Building: Foster A Green Organization. Go Paperless.
Anita Ferrer ·
How can your organization become sustainable and why? Perhaps online community building might be an option. Also: Some…
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Marketing / CommunicationsArticleOver 5 years old
Localore: Association of Independents in Radio’s New Tech Effort
Anita Ferrer ·
The Association of Independents in Radio (AIR) is pushing member innovation with its new site, Localore. Also: Auto-analytics tools…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Hire and Nurture Innovators
Anita Ferrer ·
Why you should demand creativity from your staff and new hires. Also: Who you should search for as…
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Career DevelopmentArticleOver 5 years old
Lunchtime Links: Why Great Leaders Leave Room For Error
Anita Ferrer ·
Do you give your staff credit for learning from their mistakes? Also: Have your employees play a more…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Is Your Communications Strategy Working?
Anita Ferrer ·
If you drop the ball with engagement and communication, your nonprofit is in need of an optimization strategy.…
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LearningArticleOver 5 years old
Lunchtime Links: Pencil Productivity And Leisure Into Your Schedule
Anita Ferrer ·
The most effective method to productivity may be a detailed schedule. Also: Do your employees resist change? Here’s…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Live Tweeting Done Right
Anita Ferrer ·
Live tweeting shouldn't be a free-for-all. Here are some tips to make it a smooth experience at your…
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Career DevelopmentArticleOver 5 years old
Lunchtime Links: The Battle Between Career Goals and Personal Relationships
Anita Ferrer ·
When it comes to your professional life, do you follow your career goals or let personal relationships sway…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: A New Tool For Event Planning
Anita Ferrer ·
The event-planning site Splash challenges ticket-service sites with its full-fledged event-planning platform. Also: tips on finding more shareable…
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Career DevelopmentArticleOver 5 years old
Lunchtime Links: The Reasoning of Reluctant Volunteers
Anita Ferrer ·
If you're having problems recruiting volunteers, put yourself in their shoes. How do you help them make up…
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Meetings / EventsArticleOver 5 years old
Amazon: Lessons From Jeff Bezos’ Leadership Style
Anita Ferrer ·
How Amazon’s CEO puts his clients’ needs before what Amazon shareholders want. Also: Is it time for conference…