Author
Anita Ferrer
Anita Ferrer is a contributor to Associations Now.
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Organizational StrategyArticleOver 5 years old
Lunchtime Links: Lessons In Strategic Planning
How meeting planners can relate to one movie villain, adapting to society needs and new technologies. Also: Lessons…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Pooling Resources Through Cooperation
How cooperating with other associations can alleviate financial constraints. Also: A publication successfully grabbed the attention of the…
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Meetings / EventsArticleOver 5 years old
Lunchtime Links: Flipboard Now Makes Curation a Cinch
Mobile app Flipboard opens the floodgates for users to create their own magazine experience. Also: Show your staff…
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AdvocacyArticleOver 5 years old
Human Rights Campaign: Gay Marriage Hearings Bring Out Online Activism
How the Human Rights Campaign inspired viral digital activism via a simple image. Also: Bring out your creative…
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LearningArticleOver 5 years old
Lunchtime Links: Correlation vs. Causation, Big Data Style
Sure, the data points may correlate, but it doesn’t mean a thing if you can’t find the root…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Content Management To-Do List
Who’s managing your content? A breakdown of the content creation schedule and tasks. Also: make bigger meetings smaller…
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MembershipArticleOver 5 years old
Lunchtime Links: Staying On Your Association Members’ Team
How to maintain your association's member-centric thinking. Also: Organization leads to prioritization and efficiency. How these event planners…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Value Rewards, Not Mission Statements
The true value of your association lies in the membership offerings, not just the mission. Also: How to…
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Ambush Marketing & March Madness
Big events mean big opportunities for communication. What can your association learn from March Madness marketing strategies? Also:…
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Marketing / CommunicationsArticleOver 5 years old
Revamp Your Nonprofit’s Facebook Activity
The hugely popular social network’s strategic partnerships manager has some tips for your nonprofit’s social staff. Also: Applicable…
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Marketing / CommunicationsArticleOver 5 years old
Report: What Drives Digital Support to Social Causes?
Charities receive more support online, a study shows. It’s easy, others are doing it, and the stories really…
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LearningArticleOver 5 years old
Learn Coding: How To Speak Your Programmer’s Language
Why programmers aren't the only ones who should learn coding. Also: Social media is a team effort. What…
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LearningArticleOver 5 years old
Avoid Groupthink: The Relationship Between Solitude and Creativity
Why groupthink could be the most counterproductive method for creative development. Also: Reddit and YouTube's method of explaining…
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MembershipArticleOver 5 years old
Social Media Roundup: Why Online Engagement Takes Planning
How to choose the right strategy for developing an online member community. Also: Your conference attendees may not…
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LearningArticleOver 5 years old
Could Exercise Help Your Corporate Culture?
A media agency has hourly companywide fitness routines, which have improved the staff’s productivity and set the corporate…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Tradeshows Expected to Blossom
Projections in the tradeshow industry point to growth in 2013. Also: why dialogue is key for effective communication.
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Organizational StrategyArticleOver 5 years old
Lunchtime Links: Listly Rolls Out A New Design
The social list platform takes a mobile-first approach in its latest redesign. Also: How WordPress’ staff is fully…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: The Science of Conference Layouts
Arrange your conference’s layout to create a more intimate environment for attendees and speakers. Also: Can we rely…
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OperationsArticleOver 5 years old
3 Ways to Manage Your Telecommuting Workforce
It’s not about where your staff works from, it’s about how efficiently they can get things done. Telecommuting…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Pinterest Launches Web Analytics
After ranking as one of the top social platforms, Pinterest finally rolls out its own analytics capability for…
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Meetings / EventsArticleOver 5 years old
Take a Stand: Make Your Next Meeting a Walk and Talk
Disconnecting from your devices (somewhat) and taking a one-on-one meeting for a stroll can increase productivity and effectiveness.
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Meetings / EventsArticleOver 5 years old
Roundup: Important Features for Mobile Event Apps
Some of the capabilities your next event app should offer. Also: The value in having a standing relationship…
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OperationsArticleOver 5 years old
Learning From Bad Publicity: Gulf Cruise Disaster
A cruise industry association is looking into last month's widely publicized Carnival Cruise incident, as it continues to…
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MembershipArticleOver 5 years old
Public Transit Use Reached New Heights In 2012
With high fuel costs and more jobs in American cities, public transportation received quite the boost in usage…
