Author
Anita Ferrer
Anita Ferrer is a contributor to Associations Now.
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LearningArticleOver 5 years old
Gamification: The Principles Of Play
When it comes to gamification, the experience should be truly rewarding. Also: some beautiful web designs to inspire your…
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GovernanceArticleOver 5 years old
Cloud Computing: Is the Return on Investment Worth It?
A new survey shows that business executives continue to doubt the effects of measuring their cloud computing services.
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Don’t Discount the Animated GIF
The New York Times claims GIFs as the vinyl records of the digital world. Also: Bill Gates answers…
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Career DevelopmentArticleOver 5 years old
Train Your Gen Y Employees to Be Leaders
Leadership skills grow with practice, but what about training? According to a study, organizations are waiting too long…
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Meetings / EventsArticleOver 5 years old
Higher Education Professionals: Out With Old, In With Different
How one group of higher education professionals created an atmosphere of innovation, as well as a casual conference…
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Marketing / CommunicationsArticleOver 5 years old
Get Ready For the Most Engaging State of the Union
The White House builds a network for citizens to engage via social media during the president's annual speech.
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Mobile Twitter Users Are More Engaged
According to a new study, mobile Twitter users that use their mobile devices as a primary source are…
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Marketing / CommunicationsArticleOver 5 years old
Email Newsletter Report Card Meant To Inspire Creativity
An email-based ad agency, LaunchBit, has a new program to help ensure your association's emails are at the…
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Marketing / CommunicationsArticleOver 5 years old
Society for News Design Takes its Competition to Storify
The Society for News Design's live-Storifying of its annual design competition brings transparency and a model to follow…
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AdvocacyArticleOver 5 years old
An Olive Oil Group’s Battle Against False Advertising
An olive oil group files a lawsuit against gourmet food company for misleading consumers about the ingredients used…
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Marketing / CommunicationsArticleOver 5 years old
iOS app Mailbox: Get In Line, It’s Worth It
An email management app keeps a waiting list for users, but it’s worth the wait. Also: Company showcases…
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Meetings / EventsArticleOver 5 years old
They Have Questions. Event Staffers Have Answers
How to prepare your event staffers for all types of questions. Also: Your most engaged employees are thought…
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Career DevelopmentArticleOver 5 years old
Automation: Don’t be Afraid of Robots. They’re Here to Help
Could automation prove dangerous or useful for employees? While a recent Atlantic article suggests that automation hurts human workers'…
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Marketing / CommunicationsArticleOver 5 years old
Facebook Fading? Users Slowly Disengaging From Service
A Pew Research Center study shows little potential for growth and declining user engagement for Facebook—at least in…
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Meetings / EventsArticleOver 5 years old
Lunchtime Links: Don’t Let Human Connections Go By
Communication needs more human connection. The telephone can help. Also: the linguistic argument behind "digital disruption."
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Career DevelopmentArticleOver 5 years old
The Benefits of Engaged Employees
A recent study shows 57% of employees reported moderate or high levels of engagement. What are some of…
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Marketing / CommunicationsArticleOver 5 years old
Thought Leadership: Build An Audience-Driven Community
What are the requirements of thought leadership? Ask your audience. Also: A longtime tech entrepreneur tells you how…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Create the Feedback Loop
Crowdsourcing game leads to innovative conversation about civic communities. Also: What trade shows looked like 25 years ago.
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LearningArticleOver 5 years old
The Centennial Celebration of the 16th Amendment
The federal income tax turns 100 this week. And whether you like paying that tax, it’s become a…
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Meetings / EventsArticleOver 5 years old
Event Planning Lessons From The Super Bowl
Event planners take a lesson from the Super Bowl. Also: PCMA experiments with gamification at its most recent…
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Marketing / CommunicationsArticleOver 5 years old
HMV Layoffs: Lessons from A Rogue Twitter Account
What do you do when you lose control of your brand's Twitter account? Also: The future of association…
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Marketing / CommunicationsArticleOver 5 years old
Hartsfield-Jackson Atlanta International Airport Earns Top Ranking
Looking to have a good airport experience? Cross your fingers for a layover in Atlanta. A new study…
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Executive LeadershipArticleOver 5 years old
BlackBerry’s Comeback Play: Company Changes Name, Goes Touch
BlackBerry (not RIM) tried for a bold reinvention today, but will they find success in the mobile sphere?…
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AdvocacyArticleOver 5 years old
Association for Electronic Music Takes Shape
Electronic dance music now has its own voice in the music industry, but with the Association for Electronic…
