Author
Ernie Smith
Ernie Smith is a former senior editor for Associations Now.
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How to Update Your Code of Ethics for Today’s Members
A code of ethics that falls out of date can cause major problems during uncertain times. Which elements…
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Marketing / CommunicationsArticleOver 5 years old
Could Film Be the Medium for Telling Your Members’ Stories?
The Emergency Nurses Association found creative success with a documentary film about the lives of its members—and was…
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FundraisingArticleOver 5 years old
Five Ways Organizations Are Getting Creative About Fundraising
Much like associations, schools, charities, and political candidates have had to use different tactics to drive fundraising efforts…
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Marketing / CommunicationsArticleOver 5 years old
Weekly Now: Pizza to the Polls’ 2020 Comeback
A clever election-oriented organization sees a coronavirus-era surge. Also: A pandemic celebrity wedding announcement that puts a focus…
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Conscious InclusionArticleOver 5 years old
Five Kinds of Organizational Bias That Could Be Ruining Your Remote Meetings
Leaders should keep a close eye on the subtle ways that they—or their employees—might be introducing biases to…
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OperationsArticleOver 5 years old
Fall Cleaning: Is it Time to Tidy Up Your Data?
Are you investing enough in data hygiene? In the final installment of our three-part data series, learn how…
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Marketing / CommunicationsArticleOver 5 years old
Weekly Now: Tips for Managing Pre-Election Stress
The American Psychological Association says we’re more stressed before next week’s election than we were four years ago.…
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Meetings / EventsArticleOver 5 years old
Four Business-Minded Considerations for Virtual Event Planners
When it comes to virtual events, many associations are running into questions about how to raise revenue from…
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Meetings / EventsArticleOver 5 years old
Data Privacy at Virtual Events: How to Balance Sponsor and Attendee Needs
One way to attract sponsors to virtual events is through data—but that’s something attendees might not be comfortable…
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LearningArticleOver 5 years old
Video Game History Foundation Expands Preservation Efforts
The Video Game History Foundation expands its archival efforts to video game source materials. Also: the association that…
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MembershipArticleOver 5 years old
Performance Under Pressure: Lessons From COVID-19 Success Stories
These are tough times for almost every organization, but some for-profits are finding ways to make membership or…
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Executive LeadershipArticleOver 5 years old
Three Strategies for Selling Data-Based Decision-Making to Leaders Who Resist Data
In the first of our three-part series about data today, we invite people who typically make gut decisions…
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Career DevelopmentArticleOver 5 years old
Four Ways to Build a Better Home Office
If you find yourself in need of a better place to work in your home, a mixture of…
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Conscious InclusionArticleOver 5 years old
Finding a Holiday Schedule That Honors Both Past and Present
Should you get the day off on Columbus Day or Juneteenth? Many argue that the workplace holiday calendar…
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AdvocacyArticleOver 5 years old
Weekly Now: The Fight to Save the Movie Theater
The film industry makes an economic case to save movie theaters, many of which face threats of closing…
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Marketing / CommunicationsArticleOver 5 years old
Five Ways to Make the Most of Your Virtual Events With Atomization
The all-digital format of virtual events allows associations to extend the life of the information presented by remixing…
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MembershipArticleOver 5 years old
Membership Software: What Associations Should Keep in Mind
Whether you’re in the market for an MMS or an AMS, there are a lot of details to…
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Marketing / CommunicationsArticleOver 5 years old
Don’t Fake the Engagement: Three Marketing Strategies To Build Emotional Loyalty
It’s not about pushing short-term campaigns or even long-term purchases. You want to win over customers to your…
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Meetings / EventsArticleOver 5 years old
Weekly Now: Apple’s App Store Cuts Virtual Events a Break
The smartphone giant delays a plan to take commissions from apps being used for virtual events. Also: The…
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AdvocacyArticleOver 5 years old
5 Ways Associations Are Working to Make the 2020 Election Safer
Whether it’s providing hand sanitizer, holding virtual town halls, or finding room for people to vote in person…
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Marketing / CommunicationsArticleOver 5 years old
Is Microsoft Teams More Popular Than Slack? Yes, but …
Microsoft’s chat and collaboration service Teams has been outpacing Slack’s growth since COVID-19 began, but their use cases…
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AdvocacyArticleOver 5 years old
Weekly Now: Associations Remember RBG
Ruth Bader Ginsburg wasn’t just an iconic Supreme Court justice; she was also a leader in the world…
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Meetings / EventsArticleOver 5 years old
Virtual Events: Make Your Sponsor the Star
It can be challenging for sponsors to extract the same value from virtual events as their real-world equivalents.…
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Marketing / CommunicationsArticleOver 5 years old
Three Sneaky Cybercrime Tactics to Watch Out For
Cybercriminals are getting more clever about targeting organizations and individuals. Here are three new threats you need to…
