Author
Ernie Smith
Ernie Smith is a former senior editor for Associations Now.
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Meetings / EventsArticleOver 2 years old
Meetings Pro Tip: Consider Co-Locating Upcoming Meetings
The uncertainty of the pandemic is helping to resurface a trend that resource-strapped organizations have been using to…
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Meetings / EventsArticleOver 2 years old
Three Wayfinding Technologies to Try at Your Next In-Person Conference
Geofencing, indoor mapping, and digital signage can help attendees find their way around a venue—and reduce the risk…
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MembershipArticleOver 2 years old
6 Ways to Upgrade Member Onboarding
Welcome packets and emails can offer a good starting point for new members, but that may not be…
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Organizational StrategyArticleOver 2 years old
Technology Pro Tip: Now’s the Time to Reassess Technical Debt
Technical debt was a problem before the pandemic, and it kept growing from there. But the white space…
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Marketing / CommunicationsArticleOver 2 years old
How The American Mask Manufacturer’s Association Started
The year-old association formed amid the COVID-19 crisis, which brought a critical need for the industry’s products. AMMA…
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Marketing / CommunicationsArticleOver 2 years old
How to Celebrate a Company Milestone or Anniversary
Whether you’re marking an anniversary of your association’s launch, looking back on a landmark event, or simply noting…
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Organizational StrategyArticleOver 2 years old
Tips For Rebranding: Changing Your Company Name
Your association might need to make a name change at some point. Expect to have plenty of internal…
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Meetings / EventsArticleOver 2 years old
Meetings Pro Tip: Build a Supply Chain With Diversity in Mind
Taking a DEI lens to your event’s vendors could help make your supply chain stronger while supporting organizational…
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MembershipArticleOver 2 years old
How the Blockchain Association Handled Member Growth
The relatively new trade group, founded in 2018, saw a major leap in member company growth in the…
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MembershipArticleOver 2 years old
Good Reads You Might Have Missed: Volunteer Recruitment
Trying to figure out how to recruit new volunteers … and keep them around? This roundup of research-forged…
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Career DevelopmentArticleOver 2 years old
5 Ways to Grow Your Career & Maintain Work-Life Balance
Having a strong handle on your schedule, your stress level, and how much you’re attempting to lift can…
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Career DevelopmentArticleOver 2 years old
Leadership Pro Tip: Why Delegation Isn’t Professional Development
Simply giving potential leaders more tasks to manage may be meant as on-the-job training—but it actually functions more…
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Meetings / EventsArticleOver 2 years old
3 Ways To Make Your Hybrid Meetings More Inclusive
A rethinking of your association’s in-office AV equipment could help create a best-of-both-worlds situation for hybrid workers, no…
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OperationsArticleOver 2 years old
Reviewing Your Employee Stipend Policy for the Now
Pandemic-induced workforce shifts may lead to new types of work-related expenses for your employees. Covering them may be…
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Marketing / CommunicationsArticleOver 2 years old
Meetings Pro Tip: How Business Travelers Want to Communicate
Email and text messaging are the most popular communication options for business travelers, and many are increasingly open…
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Meetings / EventsArticleOver 2 years old
Local Intellectual Capital: Meeting Planners’ Secret Weapon
Tap into the local scene to find top-notch speakers and leaders.
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Meetings / EventsArticleOver 2 years old
How ISTE Used NFTs As An Event Engagement Tool
In just six weeks, the International Society for Technology in Education turned an idea to integrate NFTs into…
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Organizational StrategyArticleOver 2 years old
Good Reads You Might Have Missed: Digital Transformation
Whether you’re starting your journey or figuring out your next step, digital transformation is an important thing for…
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Career DevelopmentArticleOver 2 years old
Workplace Pro Tip: Get a Better Grasp of the Office “Frenemy”
Love-hate relationships in the workplace are inevitable. The important thing for association pros is to understand them when…
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Marketing / CommunicationsArticleOver 2 years old
Good Reads You Might Have Missed: The Strategy of Social Media
Between ethics, legal considerations, and engagement tactics, there’s a lot to get wrong—and right—about social media. Read on…
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Conscious InclusionArticleOver 2 years old
Mastering the Art of the Cross-Discipline Initiative
The American Association of Blacks in Energy has helped uncover diverse suppliers in the clean energy industry by…
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Meetings / EventsArticleOver 2 years old
Meetings Pro Tip: Try a Little Nonverbal Engagement
Not everyone can talk during every virtual event you put on. One way to help rein in the…
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Build Institutional Trust With Cues From Businesses
Trust in many institutions, such as the media and government, is in a deep decline, while businesses appear…
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Organizational StrategyArticleOver 2 years old
Business Pro Tip: Build a Stronger Fit With Your Industry Partners and Vendors
The best fit between an industry partner and your association is the one that best meets your organization's…
