Author
Joe Rominiecki
Joe Rominiecki is a contributing editor to Associations Now.
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FundraisingArticleOver 5 years old
Pay What You Want: Less Crazy Than It Sounds?
In the past five years, about 30 synagogues in the U.S. have adopted a "pay what you want"…
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MembershipArticleOver 5 years old
You Have Thousands of New Members? Please, Tell Me More
No, really, please tell me more than just a number. What does it mean to have 10,000 or…
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MembershipArticleOver 5 years old
Make the Dynamics of Member Influence Work for You
Social-network research shows just a few influential members of a large group can take a new idea and…
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MembershipArticleOver 5 years old
Organize and Visualize: Turn Member Data Into Knowledge
The North Carolina Association of CPAs undertook a year-long project to get its member data both centralized and…
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MembershipArticleOver 5 years old
Don’t Let Your Community Manager Go It Alone
As the resident experts, the association online community manager often serves as internal consultant to teach other staff…
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MembershipArticleOver 5 years old
Which Members Matter Most?
It's an understood reality that, in any association, members come in all different shapes and sizes, so to…
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MembershipArticleOver 5 years old
Auto-Renewal and Monthly Payments: The Perfect Mix?
Automatic dues renewal is a trendy option for associations. I've had my doubts, but I'm seeing the light…
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Marketing / CommunicationsArticleOver 5 years old
The Promise of Personalization for Associations
With nearly 1.4 billion monthly users, Facebook is the most popular social network on the planet and, undeniably,…
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MembershipArticleOver 5 years old
Member Personalization: Can Tech Replicate Relationships?
As associations get better at personalizing products and services to each individual member, what happens to direct human…
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MembershipArticleOver 5 years old
Where Is Your Membership Showroom?
Big online retailers are finding that real-world showrooms have an important influence on customers' buying habits. How can…
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Marketing / CommunicationsArticleOver 5 years old
The Promise of Personalization
Associations know a lot about their members, often enough to customize products and services based on each member’s…
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Marketing / CommunicationsArticleOver 5 years old
So, You Want to Personalize Your Products?
As Ray van Hilst, director of client strategy and marketing at Vanguard Technology, puts it, the technology of…
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MembershipArticleOver 5 years old
Which Members Matter Most? Use Segmentation to Find Out
Segmentation means deciding which members are most valuable.
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FundraisingArticleOver 5 years old
Rules of Engagement: Dues: You Decide
Why “pay what you want” might be less crazy than it sounds.
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MembershipArticleOver 5 years old
Rachel Botsman: Disruption and Opportunity for Associations
Uber, Airbnb, and other companies in the collaborative economy are borrowing some of associations’ key sources of value—collaboration…
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Marketing / CommunicationsArticleOver 5 years old
“Tell Us Your Story”: Member Engagement Gone Awry
Is your association guilty of "tell us your story" engagement? Maybe it's time to dig deeper and refocus…
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MembershipArticleOver 5 years old
What Your Magazine Cover Says About Membership
Associations are built by and for members, which is why one association promised to put its 15,000th member…
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Career DevelopmentArticleOver 5 years old
The Missing Link Between Membership and Professional Development
Another study offers evidence that education is one of associations' biggest draws for nonmembers, so how do we…
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MembershipArticleOver 5 years old
Component Relations: When Chapters and Associations Get Along
One component relations professional explains how a focus on member value is crucial to healthy chapter/national relationships.
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MembershipArticleOver 5 years old
Retired Members: Tough to Serve, Too Many to Ignore
There aren’t a lot of clear best practices in associations on how to craft a successful membership offer…
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MembershipArticleOver 5 years old
Young Professionals: Just Looking for Some Friends
When school's over, we lose the regular opportunity to build connections and form friendships over shared experiences. That's…
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MembershipArticleOver 5 years old
Even More Spring Cleaning Ideas for Membership Pros
It's once again time to dust off your well-worn association membership practices and make them sparkle anew. Get…
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MembershipArticleOver 5 years old
Who Are Your Most Important Members?
Step 1: Admitting that some members are more valuable to your association than others. Then, a metric like…
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MembershipArticleOver 5 years old
Digging Deeper Into What Members Value
A new study offers a look at how members of scholarly societies value benefits and engagement, but association…
