Author
Katie Bascuas
Katie Bascuas is a former associate editor at Associations Now in Washington, DC.
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Marketing / CommunicationsArticleOver 5 years old
The Jackhammer Elegies: A Novel Approach to Promote an Industry
Novelist and managing director of the American Society of Civil Engineers Stefan Jaeger’s new book The Jackhammer Elegies…
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FundraisingArticleOver 5 years old
Study: Charitable Giving Could Fall By 4 Percent With Deduction Cap
New research by the American Enterprise Institute found that the proposed cap on the tax deduction for charitable…
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Meetings / EventsArticleOver 5 years old
The Social Media Strategy Behind CEA’s Big Event
The Consumer Electronics Association just announced several social media promotions it is sponsoring at its upcoming International Consumer…
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Marketing / CommunicationsArticleOver 5 years old
Lobstermen’s Association Helps Members Navigate Healthcare Law
The Maine Lobstermen’s Association is serving as an official navigator to help its members shop for and enroll…
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Marketing / CommunicationsArticleOver 5 years old
Florida Partners With Google Maps to Document Miles of Beaches
Looking for a unique way to showcase your state or region’s assets? Capitalize on new technology like Visit…
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Organizational StrategyArticleOver 5 years old
A Strategy for Avoiding the Content Dump
Don’t let your website become a wasteland of unwanted content. Two keynote speakers at ASAE’s 2013 Technology Conference…
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Career DevelopmentArticleOver 5 years old
Specialty Pharmacy Group Seeks to Woo Students With Residency Program
As the specialty pharmacy industry continues to grow, a national industry group wants to create a better career…
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Career DevelopmentArticleOver 5 years old
Study: U.S. Workers Suffer From “Vacation Deprivation”
As the end of the year approaches, do you have a bunch of vacation days stockpiled? If so,…
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Marketing / CommunicationsArticleOver 5 years old
As Industry Changes, Environmental Industry Associations Recycles Name
To help unite various players in the recycling and waste-management industry, the Environmental Industry Associations announced last week…
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AdvocacyArticleOver 5 years old
Pediatrician Groups Urge Less Screen Time for Kids
Kids’ introduction to mobile devices is skewing younger and younger, and pediatrician associations around the globe are warning…
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Marketing / CommunicationsArticleOver 5 years old
Got Milk? What Associations Can Learn from the Popular Ad Campaign
This year marks the 20th anniversary of one of the most prolific ad campaigns in the history of…
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Marketing / CommunicationsArticleOver 5 years old
Study: Businesses Think Big So You Will Shop Small This Thanksgiving
Seventy percent of small-business owners believe Small Business Saturday will be helpful in attracting new business this holiday…
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AdvocacyArticleOver 5 years old
“Scrubbing In”: Nurses Petition MTV to Cancel ‘Salacious’ TV Show
Several nursing groups are calling on the network to take its new reality show Scrubbing In off the…
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Career DevelopmentArticleOver 5 years old
Feeling Stressed? Your Boss Probably Has No Idea Why
The reason you’re feeling stressed at work and the reason your boss thinks you’re feeling stressed are likely…
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Marketing / CommunicationsArticleOver 5 years old
How Are You Celebrating America Recycles Day?
Happy America Recycles Day! Here’s how some associations are recognizing the only national day dedicated to promoting and…
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LearningArticleOver 5 years old
Tech Memo: Open Sesame on Open-Source Software
Demystifying open-source software, a useful tool often surrounded by myths.
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LearningArticleOver 5 years old
Brought to You By… Octopus
In sometimes surprising ways, associations play direct and indirect roles in bringing the products, services, and activities of…
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Marketing / CommunicationsArticleOver 5 years old
PR Professionals: Make the Media Come to You
As an association, what does it take to establish yourself as a go-to resource for the media? A…
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Meetings / EventsArticleOver 5 years old
Report: Organizations Want Speakers To Do More Than Speak
A new survey sheds light on what organizations are expecting from professional speakers and what’s changing, or not…
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Career DevelopmentArticleOver 5 years old
Study: Finding Post-Military Employment No Easy Task For Veterans
After leaving military service, vets report having a hard time translating their military experience into civilian jobs. To…
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Marketing / CommunicationsArticleOver 5 years old
Online Video: Now Playing in Your Inbox
A new report on online video marketing looks into some of the latest trends, including incorporating video into…
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AdvocacyArticleOver 5 years old
Amid Food Stamp Cuts, Associations Help Inform Providers, Public
With a major cut to the Supplemental Nutrition Assistance Program beginning this month, associations are playing a role…
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Executive LeadershipArticleOver 5 years old
Poll: Most Nonprofit IT Leaders Do Not Report to CEO
A new survey of nonprofit leaders found their organization’s IT departments largely reside within operations or finance departments,…
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Marketing / CommunicationsArticleOver 5 years old
Study: Mobile Payments on the Rise
Most Americans are making some kind of payment on a mobile device, according to a new study, although…
