Author
Katie Bascuas
Katie Bascuas is a former associate editor at Associations Now in Washington, DC.
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Career DevelopmentArticleOver 5 years old
Survey: IT Grads’ Communication Skills Need an Upgrade
Katie Bascuas ·
A new survey of CIOs found that a majority of tech leaders think new IT grads need to…
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Meetings / EventsArticleOver 5 years old
Landscapers Perform a Day of Service at Arlington National Cemetery
Katie Bascuas ·
Capitalizing on their skills as professional landscape artists, members of the national landscape industry association will perform a…
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MembershipArticleOver 5 years old
Making the Most of Engagement Data
Katie Bascuas ·
A new survey suggests there’s a great divide in how much engagement data some nonprofits measure compared to…
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Marketing / CommunicationsArticleOver 5 years old
Jay-Z’s ‘Holy Grail’ Sparks Change in RIAA’s Award Rules
Katie Bascuas ·
The Recording Industry Association of America updated its rules for certifying gold and platinum digital albums in light…
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AdvocacyArticleOver 5 years old
Association Challenges Google’s Bid for .App Domains
Katie Bascuas ·
As part of its application to operate .app domains, Google would set restrictive criteria defining the industry and…
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California Realtors Association Publishing Ethics Violations
Katie Bascuas ·
To educate its members and the public about unethical behavior in the real estate industry, the California Realtors…
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AdvocacyArticleOver 5 years old
Survey: Sequester Puts National Security Activities at Risk
Katie Bascuas ·
A majority of surveyed homeland and national security contracting companies believe their federal clients’ ability to carry out…
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MembershipArticleOver 5 years old
Mountain Bikers Unite: Local Society Affiliates with National Group
Katie Bascuas ·
Why did a local, volunteer-run mountain biking association decide to join a national organization as an official chapter?…
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Organizational StrategyArticleOver 5 years old
National Quality Forum: Strategic Vision for Technology
Katie Bascuas ·
How IT leaders can warn of problems ahead, according to the National Quality Forum's chief information officer.
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Marketing / CommunicationsArticleOver 5 years old
Brought to You By… Fireworks
Katie Bascuas ·
In sometimes surprising ways, associations play direct and indirect roles in bringing the products, services, and activities of…
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Marketing / CommunicationsArticleOver 5 years old
Study: Paid Content Is Growing On Us
Katie Bascuas ·
The second annual Digital News Report found that more people are paying for online news, suggesting that readers…
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Marketing / CommunicationsArticleOver 5 years old
Is Facebook Fading? What Could Be Next on the Social Media Horizon?
Katie Bascuas ·
Although the social media behemoth is probably not receding into the internet abyss any time soon, its popularity…
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LearningArticleOver 5 years old
Higher Education Associations Take New Student Success Approach
Katie Bascuas ·
To improve on the current system for tracking college and university student achievement, six higher education associations unveiled…
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AdvocacyArticleOver 5 years old
American Parkinson Disease Association: Kanye West Lyrics “Hurtful”
Katie Bascuas ·
Lyrics referencing the disease in the rapper’s latest album have drawn sharp criticism from Parkinson’s advocacy groups.
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Career DevelopmentArticleOver 5 years old
Toastmasters Help Prepare College Grads for Job Interviews
Katie Bascuas ·
The international organization, which works to help people gain confidence in their public speaking skills, can also help…
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Business DevelopmentArticleOver 5 years old
Free Burritos!… And Other Advertising Sales Tips
Katie Bascuas ·
Need some new ideas to help sell media and sponsorships at your association? Here are five techniques from…
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Organizational StrategyArticleOver 5 years old
Your Organization’s Mission: True Believers Get Ahead
Katie Bascuas ·
Researchers recently found that employees who value and work toward their organizations’ missions are viewed as more influential…
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AdvocacyArticleOver 5 years old
Association of Transgender Professionals Launches
Katie Bascuas ·
The Association of Transgender Professionals will work to promote greater acceptance of gender expression at work. Research has…
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Career DevelopmentArticleOver 5 years old
Asian-American Employees Like Jobs, But Many Feel Left Out
Katie Bascuas ·
A new report by the Asia Society found that companies looking to better engage their Asian-American employees should…
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Career DevelopmentArticleOver 5 years old
Online Career Centers Provide More Than Jobs
Katie Bascuas ·
Capitalize on virtual job boards to cross-promote related products and services and become a trusted source for helping…
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MembershipArticleOver 5 years old
Membership Marketing Benchmarking Report Shows Increases
Katie Bascuas ·
More than half of associations surveyed for Marketing General, Inc.’s latest Membership Marketing Benchmarking Report indicated positive growth…
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AdvocacyArticleOver 5 years old
Meals on Wheels Hits the Brakes Amid Sequestration
Katie Bascuas ·
A recent survey by the Meals on Wheels Association of America found that senior nutrition programs across the…
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Marketing / CommunicationsArticleOver 5 years old
Study: Association Content Is Most Trusted Among Buyers
Katie Bascuas ·
Online research and white papers from professional associations and industry groups was rated more valuable and trustworthy among…
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Marketing / CommunicationsArticleOver 5 years old
Look at Me: Making the Case for Eye Contact at Work
Katie Bascuas ·
New research suggests that mobile devices are increasingly interfering with the eye contact we make with others and…