Author
Lisa Boylan
Lisa Boylan is a former senior editor of Associations Now.
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MembershipArticleOver 5 years old
Easy, Low-Cost Ways to Update Member Data
Lisa Boylan ·
Spring is here. What better time for a member data cleanup? Small, easy steps make a daunting challenge…
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Conscious InclusionArticleOver 5 years old
How Associations Are Celebrating Women Leaders
Lisa Boylan ·
Women get to take a well-deserved bow for their historic achievements during Women’s History Month. Associations are honoring…
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MembershipArticleOver 5 years old
Membership Pro Tip: Build Up Your Community With Trial Membership
Lisa Boylan ·
The Healthcare Financial Management Association offered a trial membership last year, which led to a notable increase in…
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Executive LeadershipArticleOver 5 years old
How a New CEO Connected With Members to Keep Healthcare Delivery on Track
Lisa Boylan ·
A new leader hit the ground running to make sure his members had everything they needed to meet…
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Meetings / EventsArticleOver 5 years old
New Poll Reveals Pros and Cons of Virtual and In-Person Meetings
Lisa Boylan ·
Scientists would like virtual meetings to continue, according to a new poll. But respondents also gave compelling reasons…
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MembershipArticleOver 5 years old
Membership Pro Tip: Making Fitness Fun
Lisa Boylan ·
A popular fitness competition gets members up and moving to help diffuse stress during their profession’s most demanding…
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MembershipArticleOver 5 years old
How Strategy Drove a Pandemic-Era Membership Surge
Lisa Boylan ·
Transformation and a year full of challenges galvanized the Consumer Brands Association after a high-profile rebrand. A sharpened…
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Career DevelopmentArticleOver 5 years old
Women CEOs Get a Professional Support System in Financial World
Lisa Boylan ·
A new alliance of women CEOs at small credit unions addresses the unique challenges they face and provides…
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MembershipArticleOver 5 years old
Membership Pro Tip: Member Meetups
Lisa Boylan ·
Informal, online monthly meetups give members a chance to connect with peers, explore hot topics, and enjoy small-group…
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MembershipArticleOver 5 years old
New Book Reinforces the Positive Power of Membership
Lisa Boylan ·
Through case studies, anecdotes, and data, veteran association expert Tony Rossell paints a detailed picture of the resilience…
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LearningArticleOver 5 years old
How an Association Is Paving the Way for Small-Business Recovery
Lisa Boylan ·
The Arizona Small Business Association’s new statewide initiative aims to help the state’s small businesses regain their footing…
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MembershipArticleOver 5 years old
Membership Pro Tip: Renew Now, Pay Later
Lisa Boylan ·
Giving members the option of a dues grace period can be mutually beneficial.
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MembershipArticleOver 5 years old
Tips and Tools for Helping Members Manage Stress
Lisa Boylan ·
The Massachusetts Society of CPAs goes the extra mile for members facing mental health issues and stress. Here…
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AdvocacyArticleOver 5 years old
Super Bowl Performance Brings Visual Language to Big Audience
Lisa Boylan ·
Chosen by the National Association of the Deaf to perform at the Super Bowl pregame, a deaf performer…
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MembershipArticleOver 5 years old
Membership Pro Tip: Engage Members From the Get-Go
Lisa Boylan ·
Finding out what a member wants from your association as soon as they join establishes an immediate connection…
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Marketing / CommunicationsArticleOver 5 years old
An In-House Newscast Keeps Messaging Under Control
Lisa Boylan ·
Hearsay posted on social media about association announcements before their official release can cause headaches. One association came…
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Meetings / EventsArticleOver 5 years old
A Virtual Advocacy Event With Surprise Benefits
Lisa Boylan ·
The Alzheimer’s Association’s annual advocacy fly-in changed dramatically because of the pandemic—in many ways for the better. Its…
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MembershipArticleOver 5 years old
Membership Pro Tip: A Low-Cost Way to Connect Members
Lisa Boylan ·
Looking for simple, inexpensive ways to keep members engaged in a virtual world? Here’s one solution.
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Organizational StrategyArticleOver 5 years old
Tips for Navigating a New Membership Terrain
Lisa Boylan ·
Associations long relied on the same channels to engage, recruit, and retain members. And then everything changed. Now…
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Marketing / CommunicationsArticleOver 5 years old
National Association of Manufacturers Campaign Counters Vaccine Hesitancy
Lisa Boylan ·
The new NAM campaign is directly aimed at confronting Americans’ doubts and fears about getting the COVID-19 vaccine,…
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MembershipArticleOver 5 years old
Membership Pro Tip: Keeping Members in Business—Virtually
Lisa Boylan ·
A system designed to connect members to in-person business opportunities morphed into a way to connect virtually.
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MembershipArticleOver 5 years old
Give Your Members Safe Spaces to Connect
Lisa Boylan ·
What do you do when your members have too many choices for online engagement? Don’t add to their…
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Conscious InclusionArticleOver 5 years old
New Partnership Lets the Blind Experience Pictures Through Touch
Lisa Boylan ·
A collaborative effort will provide access and inclusion to blind and disabled populations by delivering more than 45…
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MembershipArticleOver 5 years old
Membership Pro Tip: Free Courses as a Renewal Incentive
Lisa Boylan ·
A program initially conceived as a recruitment tool for a hard-to-reach membership segment became a successful renewal incentive…